[THE STARBUCKS EXPERIENCE]
* Summary * Summary of this book, A Few companies have rallied an employees to participate in a corporate vision that creates a worldwide story of business success. Starbucks has been given access to the Starbucks experience. They are just offering us an in-depth look at every level of the company. * This book is just offering us: * A rare blend of boardroom strategies, * Employee motivation tips, * Community involvement and * Customer satisfaction-for a full-bodied experience.
I think it is the perfect business model to give our company or any kind of organization to company for success. * And also Starbucks has been one of those companies that completely fascinates us.
They are running a lot differently than most companies. Their commitment to their * Customers * Employees and * Communities in which they reside is really unparalleled in the business world. * This book gives us some insight. This book`s Author`s 5 principles outlines that the Starbucks leadership team instills in its “PARTNERS” of training and consistent modeling of behaviors management.
* Theoretical Framework/ Citation of articles & Relevance to Service Marketing * Author`s in-depth analysis of the company, Author`s outlines the key leadership principles that might can make a change in work motivation and environs. Under each of those categories, author gives us helpful hints to improve leadership styles. They are: 1) Make it you own-STARBUCKS employees think about customer service in a way that allows each of them to connect with their customers on a personal level. 2) Everything Matters-Paying attention to absolutely every detail gives Starbucks a competitive advantage because it builds intense loyalty among patrons. 3) Surprise and Delight-It is critical to deliver consistent product and service to delight customers. But on top of consistent quality, STARBUCKS employees