Bounty's False Advertising

Some paper towel brands may have false advertising claiming that their paper towels “are the most absorbent paper towels on the market today”, when in reality, they`re not (Ostling, 2010). According to Ostling, the Uline Shipping specialist states that “Bounty is the most absorbent paper towel on the market today, so he decided to prove that there is a more absorbent paper towel other than Bounty. Ostling proved that Uline Shipping false advertised about Bounty. He tested Bounty, and four other brands and there was one brand that absorbed almost 26% more water than Bounty. What Ostling did was he filled beakers up with the same amount of water, enough for all brands. Then he tore a full sheet of paper towel from each roll. Next, put each sheet into the beakers of water each for five seconds then observed how much water was left and subtracted that from the original amount. That is the amount absorbed by the paper towel (Ostling, 2010).

We have all seen advertisements where a couple brands of paper towels absorb some weird blue substance or wipe away a spill on the kitchen
Rembac states that paper towels are porous and permeable, which means they have small spaces that liquid and air can pass through, and liquid is able to rise through a property of water called cohesion. In this paper towel experiment, Rembac will be testing which brand of paper towel has the highest rate of capillarity, or ability to absorb water into its many spaces. Rembac`s procedure cut out 3x8 inches of each different brands of paper towel and observe any differences in the paper towels and take note. Then she fills each beaker half was and dips the strips of paper towels about an inch in the water and uses a marker to see how far up the water was absorbed on the strip, and repeats 4 to 6 times with each brand. (Rembac,