Business Analysis of Asian Paints
BUSINESS ANALYSIS OF ASIAN PAINTS
INTRODUCTION
Asian Paints Limited (APL) incorporated in 1942 ranks among the top ten decorative paint companies in the world. It has presence in decorative and industrial coating segment of the paint business. Besides, the Company operates around the world through its subsidiaries Berger International Limited, Apco Coatings and SCIB Chemicals. APL has its presence in almost all the segment through its brands Royale in the premium segment, Apcolite in the mid-segment, Gattu, Tractor, Utsav and 3- Mango etc. in the lower segment.
Vision
Asian Paints aims to become one of the top five Decorative coatingscompanies world-wide by leveraging its expertise in the higher growthemerging markets. Simultaneously, the company intends to build long termvalue in the industrial coatings business through alliances with establishedglobal partners
Mission
To be the worlds largest decorative paints company worldwide and to be fifth largest manufacturing company worldwide.
ABOUT THE COMPANY
Asian Paints is India’s largest paint company and Asia’s third largest paint company,with a turnover of Rs 66.80 billion. The group has an enviable reputation in the corporateworld for professionalism, fast track growth, and building shareholder equity. AsianPaints operates in 17 countries and has 23 paint manufacturing facilities in the worldservicing consumers in over 65 countries. Besides Asian Paints, the group operatesaround the world through its subsidiaries Berger International Limited, Apco Coatings,SCIB Paints and Taubmans.Forbes Global magazine USA ranked Asian Paints among the 200 Best SmallCompanies in the World for 2002 and 2003 and presented the 'Best under a Billion 'award, to the company. Asian Paints is the only paint company in the world to receivethis recognition. Forbes has also ranked Asian Paints among the Best under a Billioncompanies in Asia In 2005, 06 and 07, the company has come a long way since its small beginnings in 1942.
INTRODUCTION
Asian Paints Limited (APL) incorporated in 1942 ranks among the top ten decorative paint companies in the world. It has presence in decorative and industrial coating segment of the paint business. Besides, the Company operates around the world through its subsidiaries Berger International Limited, Apco Coatings and SCIB Chemicals. APL has its presence in almost all the segment through its brands Royale in the premium segment, Apcolite in the mid-segment, Gattu, Tractor, Utsav and 3- Mango etc. in the lower segment.
Vision
Asian Paints aims to become one of the top five Decorative coatingscompanies world-wide by leveraging its expertise in the higher growthemerging markets. Simultaneously, the company intends to build long termvalue in the industrial coatings business through alliances with establishedglobal partners
Mission
To be the worlds largest decorative paints company worldwide and to be fifth largest manufacturing company worldwide.
ABOUT THE COMPANY
Asian Paints is India’s largest paint company and Asia’s third largest paint company,with a turnover of Rs 66.80 billion. The group has an enviable reputation in the corporateworld for professionalism, fast track growth, and building shareholder equity. AsianPaints operates in 17 countries and has 23 paint manufacturing facilities in the worldservicing consumers in over 65 countries. Besides Asian Paints, the group operatesaround the world through its subsidiaries Berger International Limited, Apco Coatings,SCIB Paints and Taubmans.Forbes Global magazine USA ranked Asian Paints among the 200 Best SmallCompanies in the World for 2002 and 2003 and presented the 'Best under a Billion 'award, to the company. Asian Paints is the only paint company in the world to receivethis recognition. Forbes has also ranked Asian Paints among the Best under a Billioncompanies in Asia In 2005, 06 and 07, the company has come a long way since its small beginnings in 1942.
References: • CAPITALINE software • www.moneycontrol.com • www.investopedia.com • www.asianpaints.com • Book: Business Analysis and Valuation using Financial Statements- by Palepu, Healy, Bernard