Preview

Case Analysis of Nike Inc.: Cost of Capital

Satisfactory Essays
Open Document
Open Document
988 Words
Grammar
Grammar
Plagiarism
Plagiarism
Writing
Writing
Score
Score
Case Analysis of Nike Inc.: Cost of Capital
Case Analysis of Nike, Inc.: Cost of Capital

Apparently, the issue of Nike’s case is to control and check the calculation cost of capital done by Joanna Cohen who is the assistant of a portfolio manager at NorthPoint Group. But I am willing to tell you that it can be a complex case in which we can doubt about sensitivity analysis done by Kimi Ford (portfolio manager) because her assumptions such as Revenue Growth Rate, COGS / Sales, S &A / Sales, Current Assets / Sales, and Current Liability / Sales have been adopted from previous income statements and balance sheets from 1995 to 2001. Perhaps, we can take new assumptions. Generally, the case issue is to examine if the share price of Nike is undervalue or overvalue and the common stock of Nike Inc should be added to the North Point Group’s Mutual Fund Portfolio or not.
Now, let me approve Kimi Ford’s analysis and tell you only the mistakes of Joanna Cohen.
What is the cost of capital?
The cost of capital is the rate of return that a firm must earn on the projects in which it invests to maintain the market value of its stock. Cohen calculated a weighted average cost of capital (WACC) of 8.4 percent by using the Capital Asset Pricing Model (CAPM) for Nike Inc. I do not agree with Joanna Cohen because of below mentioned:
-In the field of Equity’s Cost:
 She should use current yields on US Treasuries 3 to 12 months at 3.59% because the yield curve is upward sloping. Upward sloping yield curve means that North Point Group should rely to short-term financing instead of long term financing. In fact, by short term financing, the manager can use cheaper cost of equity. It means that North Point Group should sell the purchased shares of Nike during the period of one year.
 In the case of value of equity, Cohen’s should use liquidation value in calculating value of equity. Liquidation value per share is more realistic than book value because it is based on the current market value of the firm’s assets by

You May Also Find These Documents Helpful

  • Powerful Essays

    4. Under what circumstances is using book values the most appropriate basis for calculating the cost of capital? (Your answer should not be focused on the Nike Case.)…

    • 776 Words
    • 4 Pages
    Powerful Essays
  • Good Essays

    Liquidity Ratio – Between 2013 and 2015, Nike’s current ratio declined but their quick ratio inclined. The quick ratio, also known as the “acid test”, is a better indicator of Nike’s liquidity because it removes the amount of inventory from the ratio. Inventory is typically the least liquid of a company’s current assets and in Nike’s perspective, if sales slowdown, the inventory might not be converted to cash as quickly. Also, with the type of inventory that Nike carries, such as sports items and apparel, social and economic influences could affect their inventory liquidity when apparel goes out of style or sports team loss support. Thus, the incline of their quick ratio is a good indicator of Nike’s ability to satisfy their liabilities without…

    • 753 Words
    • 4 Pages
    Good Essays
  • Good Essays

    Joanna began her calculation of Nike’s WACC by finding the necessary weights of debt and equity to be used. To begin, Joanna found Nike’s debt by combining the book values of current long-term debt, notes payable, and long-term debt, which were all found on Nike’s balance sheet. The values were $5.4 million, $855.3 million, and $435.9 million respectively. This calculation gave Nike a total debt of $1,296.9 million. To find Nike’s equity, Joanna used the book value of total shareholders’ equity which was also found on the balance sheet. The value was $3,494.5 million. Therefore, Joanna found Nike’s debt plus equity to be $4,791.4 million. Dividing the values for debt and equity each by $4,791.4 million gave Joanna the weights to be used in the WACC formula. Debt was weighted as 27% and equity as 73%.…

    • 1321 Words
    • 6 Pages
    Good Essays
  • Good Essays

    Nike Case

    • 836 Words
    • 4 Pages

    Any company’s assets are either financed by its debt or by its equity. The Weighted Average Cost of Capital is the average costs of these sources of financing, each of which is weighted by its respective use in the given situation. By taking the weighted average, we can see how much interest the company has to pay for every dollar it finances. Basically, the WACC is the minimum required return that the company must earn to satisfy its creditors, owners, and other providers of capital, or they will invest in another company that has higher returns. In this case, I will first address the issues with Cohen’s calculation, and then analyze an new WACC to decide whether we should invest in Nike Inc.…

    • 836 Words
    • 4 Pages
    Good Essays
  • Good Essays

    Cost of Capital

    • 1840 Words
    • 8 Pages

    COST OF CAPITAL- the rate of return that a firm must earn on the projects in which it invests to maintain its market value and attract funds.…

    • 1840 Words
    • 8 Pages
    Good Essays
  • Satisfactory Essays

    After discounting Nike’s cash flows using the WACC value we calculated, we believe that Nike is undervalued by $2.51 per share of stock. Also, Nike’s terminal value of cash flows is greater than the equity value of the firm. (Exhibit 3). We think that they should invest because the price of Nike’s…

    • 393 Words
    • 2 Pages
    Satisfactory Essays
  • Good Essays

    Nike's Stock

    • 592 Words
    • 3 Pages

    The date that the Nike’s stock went public is December 2nd, 1980. Our group has recorded the stock information by 30 days (Form Oct 20th to Nov 20th). In this period, we discovered that there were factor can affect the price of Nick’s stock. For example, from October 7th to 9th, the stock researched the really high point which is $70.28 to $73.44 because American government shouted down and they may don’t need to pay the tax for the staff. The Nike’s revenue grows by products sale and cheap workers in Asia. Form Sep 4th to Sep 15th, the stock has fallen 9.1% in mid-morning trading which is their biggest drop since September 2001. In the period that we has recorded, the stock went up approximately. We think Nike’s…

    • 592 Words
    • 3 Pages
    Good Essays
  • Good Essays

    Nike Case Analysis

    • 801 Words
    • 4 Pages

    Q: What characteristics about Nike contributed to their troubles with i2 becoming nothing more than a speed bump?…

    • 801 Words
    • 4 Pages
    Good Essays
  • Powerful Essays

    When dealing with the estimation of capital costs, companies are left to their own discretion on how to estimate such a cost. Surveys conclude that about 93% of companies us a weighted-average cost-of-capital along with some sort of discounting in their capital budgeting. Smaller companies tend to use a capital-asset pricing model (CAPM) along with the WACC when estimating the cost of equity. Both of the methods, along with firm-to-firm discrepancies, will be described below.…

    • 1357 Words
    • 6 Pages
    Powerful Essays
  • Better Essays

    Throughout the years of Nike inc. lifespan they have gone through numerous accusations and lawsuits that have been both won and lost. Probably the biggest issue that comes to mind when people think of Nike is it’s reputation of employing…

    • 1165 Words
    • 5 Pages
    Better Essays
  • Powerful Essays

    Nike’s revenues since 1997 had grown from $9 billion, while net income had fallen $220 million. A study written by Douglas Robson printed in Business Week revealed that Nike’s market share in the U.S. athletic shoe industry had fallen from 48 percent to 42 percent since 1997. In addition, supply-chain issues and the effects of a strong dollar negatively affected revenues. In the meeting, management planned to increase revenues by developing athletic-shoe products in ranges varying between $70-$90 and push their apparel line. Nike’s executives expressed that the company would still continue with a long-term revenue growth target of 8-10 percent and earnings-growth target above 15 percent.…

    • 1030 Words
    • 5 Pages
    Powerful Essays
  • Good Essays

    Nike Case Analysis

    • 703 Words
    • 3 Pages

    In 2006, the American footwear, apparel and equipment manufacturing giant announced a major corporate reorganization that would switch the company’s attention from a product orientation to a category-driven approach.…

    • 703 Words
    • 3 Pages
    Good Essays
  • Better Essays

    Nowadays, the Footwear Industry is highly globalized and competitive. According to “Industry Profile: Global Footwear” (2012), the global footwear market produced about $243.1 billion in 2011. The U.S. market occupies the leading position by imports, and large internal manufacturers, wholesalers, and retailers who outsourcing to countries which have large amount of low-cost labors, especially in Asia, such as China, Indonesia, Thailand, India, and Vietnam. And the US footwear industry probably involves 100 manufacturers. And Nike is the bellwether of Footwear Industry today.…

    • 1383 Words
    • 6 Pages
    Better Essays
  • Powerful Essays

    Nike Case Study

    • 2429 Words
    • 10 Pages

    Nike’s has long-term of financial goal to be achieve which are high single-digit revenue growth, mid-teens earnings per share growth, increased return on invested capital and accelerated cash flows, and consistent results through effective management of Nike diversified portfolio of businesses. This long-term strategy had been adopted since 2001 and as a result, Nike’s revenues and earnings per share have grown 9% and 14% respectively. At the same time, the company return on invested capital also increased from 14% to 18%. On 2009, revenues of the company grew 3% to $19.2 billion while net income had decreased 21% to $1.5…

    • 2429 Words
    • 10 Pages
    Powerful Essays
  • Powerful Essays

    The company is an American multinational Corporation founded in 1964 as Blue Ribbon Sports and officially became Nike, Inc. in 1971 that is well-known with the swoosh logo and engaged in the design, innovation, marketing and selling of athletic footwear, apparel, equipment, accessories and services. The company takes its name from Nike the Greek goddess of victory. The company is renown with its slogan “Just Do It” [1] Nike products are sold all around the World includes North America, South America, Europe, Asia Pacific, Middle East and Africa. Nike markets its products under its own portfolio brands that are Nike, NikePlus, Jordan Brand, Hurley and Converse [2]. Nike uses different distribution channels consist…

    • 1020 Words
    • 5 Pages
    Powerful Essays