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Case Study Action Plan

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Case Study Action Plan
RUNNING HEAD: Johnson and Johnson Case Study Action Plan

Johnson and Johnson Case Study Action Plan

PHL/323 Abstract
This paper briefly summarizes the action plan case study of Johnson and Johnson. Seven people had died after ingesting Tylenol, a painkiller that was produce by McNeil Laboratories, a Johnson & Johnson division. The Tylenol was mix with cyanide poisoning. Johnson and Johnson realized that the tragic event was not the company’s fault but an external sabotage. In addition, Learning Team C proposes an action plan that determines all the facts: symptoms of problems, root problems, unresolved issues, roles of key players, ethical issues involved, alternative, and recommendation for Johnson and Johnson.

Johnson and Johnson Case Study Action Plan

Business ethics is about understanding the difference between right and wrong within the workplace and doing the right thing. Organizational culture sets the tone for how employees expected to act in ethical situations. According to Nelson and Trevino (2004), “Organizations must care about ethics because workers depend on them to help define the boundaries of acceptable and unacceptable behavior.” (p. 23) Ethical issues can be very complex because of the many stakeholders. Organizations must determine their ethical obligations to the stakeholders before determining a response. The following paragraphs will evaluate Johnson and Johnson’s response to the Tylenol poisonings that occurred in September 1982. The evaluation will include the symptoms of the problem, root problems, unresolved issues, roles of the key players, and ethical issues involved. The paper will also recommend an alternative action plan.
Symptoms and root of problems

McNeil Consumer Products are the manufacturers of Extra-Strength Tylenol capsules and its parent company is Johnson & Johnson. Tylenol is an over-the-counter drug that is a leader in the field of pain killers. In 1982, a batch of Tylenol Extra-Strength capsules laced with



References: Johnson & Johnson. (2009) Retrieved on December 3, 2009, from http://www.jnj.com/connect/about-jnj/company-history/tylenol McNeil-PPC. (2009). About Tylenol/McNeil. Retrieved: November 30, 2009 from: http://tylenolpm.com/page.jhtml?id=tylenol/about/subty.inc Nelson, K., & Trevino, L. (2004). Managing business ethics: Straight talk about how to do it right (3rd ed.). New York: Wiley Susi, Reyna. (2002). The Tylenol Crisis, 1982. Retrieved on December 3, 2009, from http://iml.jou.ufl.edu/projects/Fall02/Susi/tylenol.htm Tainted Tylenol capsules tied to death of New Yorker from cyanide poisoning. (1986, Wall Street Journal). p. 2. Retrieved from Proquest Historical Newspapers December 5, 2009 from http://proquest.umi.com.ezproxy.apollolibrary.com/pqdlink?index=0&did=365479692&SrchMode=1&sid=1&Fmt=10&VInst=PROD&VType=PQD&RQT=309&VName=HNP&TS=1260119323&clientId=13118

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