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Case Study: The Clorox Company

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Case Study: The Clorox Company
The Clorox Company (CLX) Is Set to Make a Single-digit Dividend Increase
The Clorox Company (NYSE:CLX) is a dividend aristocrat and was always considered as a safe play for the retirement portfolio. CLX has increased dividend each year since 1977. Last year, the company increased quarterly dividend by more than 3%, while it appears in a strong position to make a larger dividend growth this year. Its dividend yield is currently standing around 2.37%, compared to the industry average of 2%.
Its cash generating potential and a sustainable growth in sales and earnings are offering a room for the potential dividend increase. In the latest quarter, its sales increased 6% on a constant currency basis, spurred by strong volume growth of 8% across

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