Chrysler Group LLC is an American multinational that produces car, and its headquarters is situated in Auburn Hills, Michigan. Chrysler was first organized as the Chrysler Corporation in 1925. In 2009, Chrysler announced the merger between Fiat and itself.
The change in the management and in the leadership implies need of improvement in the management sector. Managers and supervisors’ function are the most crucial considering the situation. It hence implies a big responsibility for the COO (Chief Operations Officer) in the management and leadership. From a Human Resource point of view, motivation is a key factor of development in the organizational frame in order to activate optimistic outcomes of production. Some elements encouraging the motivation in the workers are the pertinence of the communications systems of the company. (Thanks to the flattened plan)
The merger of both companies has resulted into an organizational restructuring focusing on the Chrysler, Jeep(R), Dodge and Mopar(R) brands. "The new company's leadership structure has been developed to rebuild and grow the four iconic Chrysler brands," said Mr. Sergio Marchionne (CEO of both Chrysler and Fiat). The new idea was to flatten the structure in order to restore brand promise and dealer confidence. "With a flattened organization designed to give leaders broad spans of control, we are able to increase the speed of decision-making and improve communication flow, ultimately bringing Chrysler Group management and employees closer to our customers.", according to Sergio Marchionne.C:\Users\LSP\Desktop\New%20Fiat%20Chrysler%20Structure.jpg
The CEO and chairman of Chrysler is Sergio Marchionne, (who is also the CEO of Fiat). He also is one the Chief Operating Officers (COO)
Organizational Structure:
9 of the 22 executives come from Chrysler.
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The focus of the Brand