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Clairant Marketing
Letter of Acknowledgement
Date: April 18th, 2013
Dear Reader:
We would like to express our gratitude to Mr. Abdul Qadir Molvi for giving us the opportunity to apply the knowledge and concepts of Strategic Management taught to us.
This report has been a productive chance for us to explore how exactly Strategic Management is incorporated in the corporate framework of Clariant Pakistan Limited. Without the knowledge given by our instructor Mr. Abdul Qadir Molvi, we would not have been able to complete this project.
We are also thankful to Mr. Noman Patel () for his help and valuable insights into Strategic Management at Clariant Pakistan Limited. Mr. Patel, a very dedicated individual, is a competent and proactive professional at analyzing the implications of Clariant’s competitive strategic framework on each of the business’ operations. He provided us with every detail about Clariant’s corporate strategic activities and how they are aligned with the core competencies of the company. Without his time and help, it would have been impossible for us to prepare this report.
Sincerely,
Amber Liaqat
Hamad Ahmed Virk
Masooma Raza
Mohammad Moiz
Sufia Agha

Students of BBA (HONS)
Institute of Business Management, Karachi.

Letter of Transmittal

Mr. Abdul Qadir Molvi
Institute of Business Management
Korangi Creek
Karachi – 75190
Pakistan

Date: 18th April, 2013

Dear Mr. Molvi:

This is to inform you that we have completed our term report on “Strategic Management in Clariant Pakistan Limited” as authorized by you. The purpose of this report is to examine how Clariant Pakistan Limited manages its strategic activities at the corporate as well as the business level. The project report is a comprehensive outline of Clariant’s strategic mission, the competitive strategies it has developed to enhance its core competencies, the macro-economic analysis that it conducts for scanning the various environmental threats/pressures, the strengths and

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