Colgate Case Study

Organizational Development (OD) is a developing discipline that draws on knowledge and methods from the behavioral sciences. The goal of OD is to enhance organizational effectiveness through planned systemic change. These cases study provide students with the discipline's defining conceptual frameworks and the technologies used in x organizational development. Greater emphasis is on understanding the relationship between the OD practitioner's (like Colgate-Palmolive and Marks & Spencer) role and key players in the clients system as the OD cycle unfolds. Students would experience the practitioner's "mind set" as they are challenged to frame organizational issues and identify how to enter and intervene in dynamic organizational settings.

These cases study also highlight the importance of understanding OD theories with having management to development of the setting approach to long range efforts and programs aimed at improving an organization ability to survive by constantly changing its problem-solving and renewal process. On the other word, OD can be described as a planned approach to improving the overall multidimensional performance, development, and effectiveness of human organizations. Collectively, it involves the effective integration of leadership and management. It also involves the applied techniques of organization development. All of these components are critical success factors in the results-oriented organization.

Case Study – 1: Colgate-Palmolive Company
1.0 Introduction of Colgate-Palmolive’s Organization Development (OD)
Colgate-Palmolive (CP) Company engages in the manufacture and marketing of consumer products worldwide. The company operates through two segments, Oral, Personal, and Home Care; and Pet Nutrition. Oral, Personal, and Home Care segment provides oral care products, which include toothpaste, toothbrushes, mouth rinses, dental floss, and pharmaceutical products; personal care products that consist of shower gels, shampoos,