Comprehensive Analysis of Staples
Comprehensive Analysis of Staples
Harding University
Angela Maloch
Ashley Perez
Keith Miller
Ricky Griffin
Abstract
This paper will review Staples, Inc. comprehensively. The authors will discuss Staples’ visions, missions, and objectives, in addition to outlining the firm’s internal strengths and weaknesses and their external opportunities and threats. Several matrices will be included to provide visual aid and better observations of the operations and current practices of the company. Recommendations will be provided on new courses of action that may benefit the company and help increase sales and brand awareness.
Vision and Mission Staples, is the world’s largest office product organization, and a reliable source for office solutions. The company products and services include office supplies, copy and print supplies, and technology to support these products. Staples, also provides supplies for facilities, break-room, and furniture (Staples, Inc, 2012). Staples conceptualized the office superstore in 1986. It has more than 88,000 associates worldwide, in 26 countries, and fosters annual sales of 25 billion (Staples, Inc, 2012). Many organizations foundations began with a vision and an organizational mission. The vision and mission are set to be accomplished by setting objectives, and implementing strategies to achieve the goals set by the organization. According to Business Improvement Architects:
Creating a compelling vision and developing the strategies to achieve it is one of the organization 's most difficult challenges. The vision is more than a dream; it must convey a larger sense of organizational purpose, so that employees are able to picture themselves "building the dream company" rather than "laying the stones." It is an ambitious view of the future that everyone in the organization can believe in, one that can be realistically achieved, yet offers a future that is better in important ways than what now exists. (Business
Harding University
Angela Maloch
Ashley Perez
Keith Miller
Ricky Griffin
Abstract
This paper will review Staples, Inc. comprehensively. The authors will discuss Staples’ visions, missions, and objectives, in addition to outlining the firm’s internal strengths and weaknesses and their external opportunities and threats. Several matrices will be included to provide visual aid and better observations of the operations and current practices of the company. Recommendations will be provided on new courses of action that may benefit the company and help increase sales and brand awareness.
Vision and Mission Staples, is the world’s largest office product organization, and a reliable source for office solutions. The company products and services include office supplies, copy and print supplies, and technology to support these products. Staples, also provides supplies for facilities, break-room, and furniture (Staples, Inc, 2012). Staples conceptualized the office superstore in 1986. It has more than 88,000 associates worldwide, in 26 countries, and fosters annual sales of 25 billion (Staples, Inc, 2012). Many organizations foundations began with a vision and an organizational mission. The vision and mission are set to be accomplished by setting objectives, and implementing strategies to achieve the goals set by the organization. According to Business Improvement Architects:
Creating a compelling vision and developing the strategies to achieve it is one of the organization 's most difficult challenges. The vision is more than a dream; it must convey a larger sense of organizational purpose, so that employees are able to picture themselves "building the dream company" rather than "laying the stones." It is an ambitious view of the future that everyone in the organization can believe in, one that can be realistically achieved, yet offers a future that is better in important ways than what now exists. (Business
References: Business Improvement Architects. (n.d.). Understand the organization 's vision. Retrieved November 22, 2012, from www.bia.ca: http://www.bia.ca/vision.htm David, F. R. (2013). Strategic Managment: A Competitive Advantage Approach (14 ed.). Upper Saddle River, New Jersey: Prentice Hall. Leviticus, J. (2012). What Is the Purpose of Company Annual Reports? Retrieved November 23, 2012, from www.smallbusiness.chron.com: http://smallbusiness.chron.com/purpose-company-annual-reports-57428.html Shankar, V; Rangaswamy, A. & Pusateri, M. (1999). The online medium and customer price sensitivity. Penn State School of Information Sciences and Technology. Staples, Inc. (2012, April). 2011 Annual Report. Retrieved November 22, 2012, from www.thomson.mobular.net: http://thomson.mobular.net/thomson/7/3218/4642/document_0/SPLS_2011AR.pdf Staples, Inc. (2012, November 14). Corporate Profile. Retrieved November 22, 2012, from www.staples.com: http://investor.staples.com/phoenix.zhtml?c=96244&p=irol-IRHome