Executive Summary
Internship is an essential part of BRAC universities BBA program. As per the requirement of the BRAC University I have to perform 90 days or three months internship which will help to prove my potentiality in the practical field. I achieved the opportunity to prove the potentiality, which has given by the Prime Bank Ltd. to commence my internship in the motijheel branch from 27th January to 27th April, 2009. As per the requirement of the internship program I have to prepare a report on the Prime Bank Limited with a specific topic. I was assigned in the credit division (corporate credit and retail credit division) so I have chosen "Consumer credit scheme" as my Project topic. Prime Bank Limited started its journey on 171h April 1995 and now at the present time it has created a mile stone in the banking industry. From the first step to the present move the Prime Bank Limited is expanding its business. Expanding 70 branches in the country was not enough for their glory they expand their fully owned subsidiary in Singapore also. They have different products and services, some of them are unique and others are common but they always cope up with the changing situation and tough competition. Their authority is not centralizing which has a good effect because every one wants to prove their capacity and for that they have the authority which is very motivating for employees. They will prosper that can be seen from their vision which is to be the best Private Commercial Bank in Bangladesh in terms of efficiency, capital adequacy, asset quality, sound management, and profitability having strong liquidity. Besides all these positive aspects it has some difficulties in it's way of success but it will overcome those within short time because in its 14th year of operation in 2009, Prime Bank has made substantial headway in terms of business growth, profitability and establishing its image as one of the leading