contemporary item
Nespresso machine
Contemporary objects are items that are of relevance to a particular time. Whether it is by the shape or the form, the product will give an insight into the time period in which it was made. The Nespresso machine is a modern object that explores the different ways in which technology and market desire has changed. Not only that, but it amplifies the differences of style from the then to the now. This product is aimed at all niches and plays on the buyer’s desire to purchase a device that is eco-friendly. Through all these different points, it will provide an understanding of the modern day contemporary society.
Extensive research has been conducted to develop an innovation that would be simple and self-operational for the current market. This machine uses the latest technology of capsule insertion, automatic perforation, high-pressure extraction, optimum flow and distribution to create a straightforward appliance. This shows that technology has developed and thrived in the modern age compared to the old coffee machines that needed a barista to operate. The Nespresso only needs the insertion of a capsule and a push of a button. This ties in well with the target market, as many people’s lifestyle are constantly changing and want products which require less energy and thought. From this, we are able to see the thought processes behind the construction of this commodity as current issues, such as lifestyle choices, is reflected in this contemporary product.
A selling point is the slim, stylish and smooth lines of the portable, eco-friendly appliance. Whereas the older coffee machines had bulky and solid lines, the Nespresso is made of lean lines, with curves instead of sharp angles. Not only that, this machine comes in different sizes, colours, prices and styles but they all have the same functions. This reflects the current consumer market’s desire to be ‘different’ as this coffee machine can be bought in the style, which fits into any
Contemporary objects are items that are of relevance to a particular time. Whether it is by the shape or the form, the product will give an insight into the time period in which it was made. The Nespresso machine is a modern object that explores the different ways in which technology and market desire has changed. Not only that, but it amplifies the differences of style from the then to the now. This product is aimed at all niches and plays on the buyer’s desire to purchase a device that is eco-friendly. Through all these different points, it will provide an understanding of the modern day contemporary society.
Extensive research has been conducted to develop an innovation that would be simple and self-operational for the current market. This machine uses the latest technology of capsule insertion, automatic perforation, high-pressure extraction, optimum flow and distribution to create a straightforward appliance. This shows that technology has developed and thrived in the modern age compared to the old coffee machines that needed a barista to operate. The Nespresso only needs the insertion of a capsule and a push of a button. This ties in well with the target market, as many people’s lifestyle are constantly changing and want products which require less energy and thought. From this, we are able to see the thought processes behind the construction of this commodity as current issues, such as lifestyle choices, is reflected in this contemporary product.
A selling point is the slim, stylish and smooth lines of the portable, eco-friendly appliance. Whereas the older coffee machines had bulky and solid lines, the Nespresso is made of lean lines, with curves instead of sharp angles. Not only that, this machine comes in different sizes, colours, prices and styles but they all have the same functions. This reflects the current consumer market’s desire to be ‘different’ as this coffee machine can be bought in the style, which fits into any