Corporate and Organisational Culture
Nestlé
Corporate and organisational culture
Link to case study
Overview: a case study of Nestlé’s strategy of sustainable development and the way this has been communicated.
Lesson objectives:
➢ to identify the stakeholders of Nestlé ➢ to identify the values and culture of Nestlé ➢ to appreciate the importance of culture in determining a firm’s success.
Introduction (3 minutes)
Introduce the lesson: you will look at Nestlé and examine the stakeholders of Nestlé and the company’s relationship with these. Then look at how Nestlé’s structure and how it is adopting sustainable production techniques. Lastly you will look at its values and culture.
It produces over 100 brands- can students think of any? (Nescafe, KitKat, Nesquick, Golden Grahams, Buitioni, Friskies and Perrier. It 2002 it made a profit of over £3.2 billion).
Stakeholders (10 minutes)
Explain the meaning of a stakeholder (= individuals or groups who are affected by an organisation’s activities). Student task: Working in pairs who might the stakeholders of Nestlé be and what might be their objectives? Now compare their ideas with the list in section 1.
How do different stakeholder groups shape the culture of an organisation?
The structure of Nestlé ( 5 minutes)
Student task: read section 2 paragraph “Ownership” and explain the ownership and structure of Nestlé.
Values and culture (15 minutes)
The behaviour of an organisation depends on its values.
Student task:
What part do values and principles play in shaping the culture with reference to Nestlé?
What is meant by the culture of an organisation?
What evidence would you cite to show that Nestlé has developed a caring culture in its relationship with employees?
Why does a culture of an organisation need to shift over time. Explain by making reference to sustainable development.
What is culture change? Who should be responsible for culture change in an organisation like
Corporate and organisational culture
Link to case study
Overview: a case study of Nestlé’s strategy of sustainable development and the way this has been communicated.
Lesson objectives:
➢ to identify the stakeholders of Nestlé ➢ to identify the values and culture of Nestlé ➢ to appreciate the importance of culture in determining a firm’s success.
Introduction (3 minutes)
Introduce the lesson: you will look at Nestlé and examine the stakeholders of Nestlé and the company’s relationship with these. Then look at how Nestlé’s structure and how it is adopting sustainable production techniques. Lastly you will look at its values and culture.
It produces over 100 brands- can students think of any? (Nescafe, KitKat, Nesquick, Golden Grahams, Buitioni, Friskies and Perrier. It 2002 it made a profit of over £3.2 billion).
Stakeholders (10 minutes)
Explain the meaning of a stakeholder (= individuals or groups who are affected by an organisation’s activities). Student task: Working in pairs who might the stakeholders of Nestlé be and what might be their objectives? Now compare their ideas with the list in section 1.
How do different stakeholder groups shape the culture of an organisation?
The structure of Nestlé ( 5 minutes)
Student task: read section 2 paragraph “Ownership” and explain the ownership and structure of Nestlé.
Values and culture (15 minutes)
The behaviour of an organisation depends on its values.
Student task:
What part do values and principles play in shaping the culture with reference to Nestlé?
What is meant by the culture of an organisation?
What evidence would you cite to show that Nestlé has developed a caring culture in its relationship with employees?
Why does a culture of an organisation need to shift over time. Explain by making reference to sustainable development.
What is culture change? Who should be responsible for culture change in an organisation like