Corporate Social Responsibility at Your Workplace
Corporate Social Responsibility at your Workplace
It’s hot!
Corporate Social Responsibility (CSR) is a hot issue in today’s corporate strategy and can be started at your workplace.
Before we can be responsible to the society at large, we should show responsibility to our people by taking good care of them before extending our responsibility outside the workplace. It is the job of the human resources (HR) manager or employer to treat employees in such a way that they look forward to coming to work every day and are proud to tell others where they work. Remember that employees are the best public relations officers of the company.
What exactly is Corporate Social Responsibility?
The term “Corporate Social Responsibility” has been defined differently by different groups of people. Some consider CSR to be corporate public relations but CSR has a deeper, meaningful definition. It is generally defined as operating a business that meets or exceeds the ethical, legal, commercial and public expectations that society has of business. An HR manager who deploys CSR at the workplace should have a broad view of human welfare, and a long term perspective about the consequences of today's activities. If the goal of business is to deliver a sustainable long-term value, human capital plays a significant role in strategically implementing sound HR management practices that support the company's business goals
Extending strategic Corporate Social Responsibility to the most valuable assets
As a HR manager, you can start practicing and using CSR as a key tool in strategically managing and leveraging the company's most valuable assets – its employees. By doing this, the HR manager offers a sense of belonging in the organisation and at the same time inspires feelings of loyalty, encourages job satisfaction and success amongst staff.
Take Shell in Nigeria as an example. When it first came to Nigeria in late 1950s, the country had very few personnel with
specialised
It’s hot!
Corporate Social Responsibility (CSR) is a hot issue in today’s corporate strategy and can be started at your workplace.
Before we can be responsible to the society at large, we should show responsibility to our people by taking good care of them before extending our responsibility outside the workplace. It is the job of the human resources (HR) manager or employer to treat employees in such a way that they look forward to coming to work every day and are proud to tell others where they work. Remember that employees are the best public relations officers of the company.
What exactly is Corporate Social Responsibility?
The term “Corporate Social Responsibility” has been defined differently by different groups of people. Some consider CSR to be corporate public relations but CSR has a deeper, meaningful definition. It is generally defined as operating a business that meets or exceeds the ethical, legal, commercial and public expectations that society has of business. An HR manager who deploys CSR at the workplace should have a broad view of human welfare, and a long term perspective about the consequences of today's activities. If the goal of business is to deliver a sustainable long-term value, human capital plays a significant role in strategically implementing sound HR management practices that support the company's business goals
Extending strategic Corporate Social Responsibility to the most valuable assets
As a HR manager, you can start practicing and using CSR as a key tool in strategically managing and leveraging the company's most valuable assets – its employees. By doing this, the HR manager offers a sense of belonging in the organisation and at the same time inspires feelings of loyalty, encourages job satisfaction and success amongst staff.
Take Shell in Nigeria as an example. When it first came to Nigeria in late 1950s, the country had very few personnel with
specialised