As the news media has rapidly developed into a modern, high-tech mass communication industry, it is playing an increasingly important role in different aspects: political, economy, social life, the development and peace between nations. Culture and beliefs flow across territorial boundaries, people in different countries can share ideas and information in ways both formal and informal (such as 'blogs ' and the immediate use of mobile phone footage in disasters like the tsunami of 2004 or the London bombs of 2005). The growth of a globe-girdling, time-space conquering galaxy of communication is arguably of epochal importance. (Hugill, 1999) The mass media plays an important role in the process of globalisation since they are among the agents that embody the transcendence of the limitations of space that is a characteristic feature of globalisation. Communications media like the wheel and the press had distance-shrinking effects, but genuinely globalized communication only began with inventions like overland and underwater telegraphy and the early development of Reuters and other international news agencies. (Keane, 2005)
The roles of these news agencies are, the distributors of news to the news companies, the bridge between nation and nation, the window of the world as news agencies set the agenda for what international stories other media choose to carry through the choice of stories they distribute to clients and the amount of visuals provided. The news agencies were among the world 's first organizations to operate, not only globally, but to operate globally in the production and distribution of 'consciousness ', through the commodification of news, in ways which had very significant implications for our understanding or appreciation of time and of space. News agency news is considered ' wholesale ' resource material, something that has to be worked
References: Johnston, 1998, Global News Access: The Impact of New Communications Technologies, Praeger, London Keane, John , 2005 ' Journalism and Democracy Across Borders ' in The Press ed McLuhan, Marshall. , 2003, Understanding Media, Gingko Press Oliver Boyd-Barrett, Terhi Rantanen, The globalization of news, Sage publications, London Page, D. ,2001, Satellites over south asia: Broadcasting culture and the public interest, Sage, London Rai, Mugdha and Simon Cottle , 2007 Global mediations: On the changing ecology of satellite television news Sonwalker, 2001, India: Making of little cultural /media imperialism?, Gazette http://thomsonreuters.com [accessed on 7th November.2011]