Culture
Teesside University Business School
MSc International Management
Assignment Title:
Cross-culture Effect to Prudential Assurance (M) Berhad
Tutor:
Maryam Shadman Pajouh
Subject : Managing Across Cultures
Course Leader : Gill Owens
Student : Amira Najwa Lukman
Student Number : M2309674
Student E-Mail : M2309674@tees.ac.uk
Submission date : 17 May 2013
Word Count : 2900
Table of Contents
Acknowledgement 3
1.0 Executive Summary 4 2.0 Introduction 5 3.1 Objective 5 3.2 Background 5 3.3 Limitation 5 3.4 Method 5
3.0 Discussion 6
4.0 Summary 12
References 13
Figure 1 8
Acknowledgement
I would like to express my deepest appreciation to all those who helping me to complete this report. A special thanks I give to my tutor, Maryam Shadman Pajouh, whose has helped me on gaining fundamental knowledge about culture. She had guided me on stimulating ideas for this report.
Furthermore, I would also want to show my gratitude to staff of Prudential Assurance (M) Berhad who gave as much information as they can provide to make me understand more about the topic that I am writing on. A special thanks to Miss Marlisa Marzuki for doing extra miles for helping me assemble the information and putting many affords during the online communication just to keep up with the time difference between Malaysia and United Kingdom.
I have to appreciate the guidance given by my module leader, Gill Owens for helping us on the drafting of this report.
Finally, thank you to all the people who directly or indirectly has helped me to complete this report.
Thank You.
Amira Najwa Lukman
1.0 Executive summary
This report was conducted based upon the analysis and assessment of cultural practice that
MSc International Management
Assignment Title:
Cross-culture Effect to Prudential Assurance (M) Berhad
Tutor:
Maryam Shadman Pajouh
Subject : Managing Across Cultures
Course Leader : Gill Owens
Student : Amira Najwa Lukman
Student Number : M2309674
Student E-Mail : M2309674@tees.ac.uk
Submission date : 17 May 2013
Word Count : 2900
Table of Contents
Acknowledgement 3
1.0 Executive Summary 4 2.0 Introduction 5 3.1 Objective 5 3.2 Background 5 3.3 Limitation 5 3.4 Method 5
3.0 Discussion 6
4.0 Summary 12
References 13
Figure 1 8
Acknowledgement
I would like to express my deepest appreciation to all those who helping me to complete this report. A special thanks I give to my tutor, Maryam Shadman Pajouh, whose has helped me on gaining fundamental knowledge about culture. She had guided me on stimulating ideas for this report.
Furthermore, I would also want to show my gratitude to staff of Prudential Assurance (M) Berhad who gave as much information as they can provide to make me understand more about the topic that I am writing on. A special thanks to Miss Marlisa Marzuki for doing extra miles for helping me assemble the information and putting many affords during the online communication just to keep up with the time difference between Malaysia and United Kingdom.
I have to appreciate the guidance given by my module leader, Gill Owens for helping us on the drafting of this report.
Finally, thank you to all the people who directly or indirectly has helped me to complete this report.
Thank You.
Amira Najwa Lukman
1.0 Executive summary
This report was conducted based upon the analysis and assessment of cultural practice that
References: Figure 1 : Hofstede’s five cultural dimension (Frank J. and Toland J. 2002), The power distance in the dimensional emphases on the degree of equality between people in the organization Reference About us (2013), Prudential A. (2007), “Cultural Intelligence: Its measurement and effects on cultural judgment and decision making, cultural adaptation and task performance” Management & Beardwell, J. and Claydon, T. (2007) Human Resource Management, A Contemporary Approach. 5th ed. Harlow, Prentice Hall. Frank J. and Toland J. (2002), ‘ Email as a leaning technology in the South Pacific: An evaluation’, Education Technology & Society, [Online] Available at: http://www.ifets.info/journals/5_3/frank.html (Accessed: 12 May 2013) Granell, E Halverson, C and S. Aquee Tirmizi, S. A. (2008), “Effective multicultural teams”: Theory and Practice. Hofstede, G.H