Many people, mainly teenagers, text while driving and don’t think to consider the safety of themselves and others. Some teenagers, just like Chelsea in the Dr.Phil’s, film “Texting While Driving”, come into some near tragic experiences because of texting while driving and still don’t consider what they are doing a safety hazard. Chelsea stated that nothing can stop her from texting while driving. I’m sure she is not the only person who feels that way. Many people enjoy the convenience of texting while driving and that’s all they focus on. Most “texters” don’t look into the fact that if you’re giving the your phone attention, you aren’t giving the road your full attention and you are putting yourself and others at risk of endangerment. Texting slows down reaction time just as if you were under the influence of alcohol or drugs. Studies have been tested in order to prove this, in an article it stated “The new study, which entailed outfitting the cabs of long-haul trucks with video cameras over 18 months, found that when the drivers texted, their collision risk was 23 times as great as when they were not texting.” (Richtel 1) When you text you slow down you reaction time and as stated above the likelihood of being is involved in a car accident becomes much greater. In the public service announcement film titled “Cow” directed by Watkins-Hughes three teenage females were also involved in a tragedy because of texting while driving. Watkins-Hughes and the special effects team Zipline Creative used a lot of drama and realistic details such as blood and screaming along with rapid movement. Even death was incorporated into the PSA to get across to the target audience of teens what actually happens in a car accident caused by texting while driving. In the first scene Hughes was looking to make a connection with the targeted audience of teens. Hughes was strategic in using basic things that teenagers do, he including singing, horseplay, and laughter,
Cited: Richtel, Matt. “Truckers Insists On Keeping Computers In Cabs” LexisNexis. 28 Sep. 2009: 1-1, Web. 22. Nov 2010. “Texting While Driving.” Chelsea, Dr.Phil, Chelsea’s Mom. CBS.Com, 10 Sep. 2007. Youtube.com. Web. 24 Nov. 2010. Youtube.com. Web. 24. Nov. 2010.