Dia De Las Brujas Or Night Of The Witches

Mexico has assimilated the American version of Halloween into their culture, while still keeping Día de Los Muertos traditions alive. Individuals refer to it to as Día de Las Brujas or “Night of the Witches”. The fete has different layers of meaning depending on social status. Those with a higher social standing buy into the commercialization by purchasing costumes, decorating lavishly, and attending parties or parades. Brandes states in “The Day of the Dead, Halloween, and the Quest for Mexican National Identity” that “Unlike in the United States, I have rarely seen a Mexican adult wear a costume-or even a portion of a costume” (372). Children are the target audience rather than adults. The poorer classes see Día de Las Brujas as a profitable