Easycar Study
GROWTH easyCar's
EasyCar opened its first office in London, 20 April 2000, called EasyRentacar. In the same week, easyCar has opened offices in Glasgow and Barcelona. All three cities are popular destinations easyJet. Initially, vehicles were able to rent a very cheap for example for € 15 per day plus a one-time charge of preparing the vehicle of 8 €. Each of these locations has had its fleet consisted exclusively of Mercedes A-Class. It was the only vehicle that could be rented at the time of easyCar-in.
EasyCar has signed a contract with Mercedes, amidst the great events at the Geneva Motor Show at the beginning of the year to purchase a total of 5000 vehicles A-Class. Vehicles that came with a guarantee conditions are easyCar cost slightly more than 6 million pounds. Many in the car rental industry were surprised by their choice, expecting to be more favorable to easyCar oslaniti vehicles. Elucidating purchase of 5000 Mercedes cars, Stelios said:
"The choice to purchase Mercedes reflects the brand's easyGroup. EasyRentacar will use a brand new Mercedes cars in the same way as easyJet uses brand new Boeing planes. We do not compromise on the hardware, we use innovation to significantly reduce costs. Car rental industry is been in a position where the airline industry was five years ago, a cartel that feeds the corporate client. EasyRentacar offer a choice for consumers who pay from their own pockets, and that will not be damaged in the midst of the week for the trip. "
EasyCar quickly spread to other places, focusing first on those areas that have been popular for easyJat customers, including Amsterdam, Geneva, Nice and Malaga. By July 2001, more than a year after its launch, easyCar had a fleet of Mercedes A-Class at 14 locations in the UK, Spain, France and the Netherlands. At that point, easyCar has provided 27 million pounds from a consortium of Bank of Scotland Corporate Banking and NBGI private capital for further expansion of its business. The
EasyCar opened its first office in London, 20 April 2000, called EasyRentacar. In the same week, easyCar has opened offices in Glasgow and Barcelona. All three cities are popular destinations easyJet. Initially, vehicles were able to rent a very cheap for example for € 15 per day plus a one-time charge of preparing the vehicle of 8 €. Each of these locations has had its fleet consisted exclusively of Mercedes A-Class. It was the only vehicle that could be rented at the time of easyCar-in.
EasyCar has signed a contract with Mercedes, amidst the great events at the Geneva Motor Show at the beginning of the year to purchase a total of 5000 vehicles A-Class. Vehicles that came with a guarantee conditions are easyCar cost slightly more than 6 million pounds. Many in the car rental industry were surprised by their choice, expecting to be more favorable to easyCar oslaniti vehicles. Elucidating purchase of 5000 Mercedes cars, Stelios said:
"The choice to purchase Mercedes reflects the brand's easyGroup. EasyRentacar will use a brand new Mercedes cars in the same way as easyJet uses brand new Boeing planes. We do not compromise on the hardware, we use innovation to significantly reduce costs. Car rental industry is been in a position where the airline industry was five years ago, a cartel that feeds the corporate client. EasyRentacar offer a choice for consumers who pay from their own pockets, and that will not be damaged in the midst of the week for the trip. "
EasyCar quickly spread to other places, focusing first on those areas that have been popular for easyJat customers, including Amsterdam, Geneva, Nice and Malaga. By July 2001, more than a year after its launch, easyCar had a fleet of Mercedes A-Class at 14 locations in the UK, Spain, France and the Netherlands. At that point, easyCar has provided 27 million pounds from a consortium of Bank of Scotland Corporate Banking and NBGI private capital for further expansion of its business. The