Essay On 1960s Advertising
The explosion of new technologies in the 1950’s and 1960’s created a wave of innovation, enhancing the lives of men and women. Fancy new products were being produced enabling the lives of the people in this time to consume leisurely items. The postwar years initiated a huge increase in population. From 1945 to 1964, the baby boom occurred, which fueled the need for houses. By this time, one-third of the U.S. population lived in suburban areas. With the increase in transportation options and affordable housing, middle-class Americans moved from the cities to suburban areas. Having an increase in the middle class, products became more affordable to purchase. New products were being advertised enhancing the lives of these middle-class people living
…show more content…
Like in that time period people today want the newest and exciting product that will allow them to fit into society. With the many technological advancements today, different products are being advertised that entice us. In the 1950’s and 1960’s the products advertised usually dealt more with products that could enhance the home and were more family oriented. Some products advertised back then are still advertised today like coca cola, frosted flakes, and Campbell's soup. Our advertisements today can have a variety of different audiences. Some advertisements are meant for kids to see while other advertisements are not meant for children but for adults. Products advertized back then were mostly meant to entice consumers to purchase products while today some advertisements are made to inform consumers about the negative effects of different products. Many commercials today use fear to scare you into buying a product or staying away from a product. Smoking commercials today unlike in the past can be negative and inform consumers of the negative effects smoking has on the body. Many of the same tactics and products are used today as they were in the past. The difference between then and now is the items that are being advertised and the technology and advancements have today to conform to our
Like in that time period people today want the newest and exciting product that will allow them to fit into society. With the many technological advancements today, different products are being advertised that entice us. In the 1950’s and 1960’s the products advertised usually dealt more with products that could enhance the home and were more family oriented. Some products advertised back then are still advertised today like coca cola, frosted flakes, and Campbell's soup. Our advertisements today can have a variety of different audiences. Some advertisements are meant for kids to see while other advertisements are not meant for children but for adults. Products advertized back then were mostly meant to entice consumers to purchase products while today some advertisements are made to inform consumers about the negative effects of different products. Many commercials today use fear to scare you into buying a product or staying away from a product. Smoking commercials today unlike in the past can be negative and inform consumers of the negative effects smoking has on the body. Many of the same tactics and products are used today as they were in the past. The difference between then and now is the items that are being advertised and the technology and advancements have today to conform to our