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Whether we look to consequentialism and always consider the outcome of a particular action, or conform to a more deontological form of ethical thinking and focus on always acting in a manner that seems ‘right’, I believe that a person cannot always be 'ethical ', all of the time. If it were that easy, ethics would be a very small area of study. So what does the word 'ethical ' mean? To me, it is to take into account every aspect involved in any given situation, peoples ' feelings, thoughts and well-being, both now and in the future, and act as best one can to achieve the most satisfactory outcome for all concerned. From my viewpoint, acting in an ethical manner comes from each and every individual, each having learned from the environment in which they have grown and developed. Should the judgment, therefore, always be left to the individual? This is certainly not the case, as more and more organizations in the business world develop codes of ethics that they expect each member to follow. This definition and management of ethics can be seen as a control-oriented position. This control paradigm
References: Haworth, L. (1959) 'Do organizations act?. ' Ethics 70(1):59-63. McMahon, C. (1989) 'Managerial Authority. ' Ethics, 100:33-53. Velasquez, M. G. (1983) “Why Corporations are Not Morally Responsible for Anything They Do.” in Beauchamp and Bowie (1979). Ethical Theory and Business. New Jersey: Prentice Hall. De George, R. T. (1981) “Can Corporations Have Moral Responsibility.” in Beauchamp and Bowie (1979). Ethical Theory and Business. New Jersey: Prentice Hall.