Today, the term "Global Village" is mostly used as a metaphor to describe the Internet and World Wide Web.[citation needed] On the Internet, physical distance is even less of a hindrance to the real-time communicative activities of people, and therefore social spheres are greatly expanded by the openness of the web and the ease at which people can search for online communities and interact with others that share the same interests and concerns. Therefore, this technology fosters the idea of a conglomerate yet unified global community.[5] Due to the enhanced speed of communication online and the ability of people to read about, spread, and react to global news very rapidly, McLuhan says this forces us to become more involved with one another from countries around the world and be more aware of our global responsibilities. Similarly, web-connected computers enable people to link their web sites together. This new reality has implications for forming new sociological structures within the context of culture.
Criticisms
There is some disagreement in the consideration of the Internet as promoting the idea of a global village. Modern theorist Glenn Willmott says McLuhan's idea of the Global Village is a clichéd phrase that does not take into account the corruption of the Internet by government and corporate censorship and control over information on the web (news and entertainment information in particular). [7] The notion of