Corporate Ethics Report: Google
Introduction
Google is one of the largest companies in the world. They offer a variety of services that millions around the world use daily. A majority of their services are Internet based which include Google Search, Google Maps, Gmail, and cloud storage, Drive. Most of their services are available for free use. One of their main sources of revenue is through advertisements. Companies pay to have their ad displayed atop searches and in mobile aps. They also have a growing Internet and TV service, Google Fiber, which they are rolling out to select cities. They have begun offering Google fiber here in Provo and have created hundreds of jobs locally. It has always been my dream to, some day, be fortunate enough to work for Google. I am very intrigued by the working atmosphere and the focus they company places on innovation and technology.
Corporate Social Responsibility (CSR) Google does a fantastic job of adhering to their CSR and constantly adding value to the triple bottom line: people, planet, and profit. They have multiple websites that detail their philanthropic efforts and state what they believe in. These can be found on their informational website, google.org. One area of CSR in which they are very concerned about is being “Green.” They have an entire website (google.com/green) dedicated to detailing and informing the world about their efforts to protect the environment. The website teaches that they are constantly investing in alternative energy, i.e., wind and solar. In comparison to other tech companies, their centers are said to use 50% less energy than the competition. They have also committed to recycle 100% of all electronic equipment that is no longer used in their offices. Sustaining the environment is a major concern to Google management and they spend millions of dollars annually to make sure they are at the forefront of innovation (www.google.com/green/energy/). Google is one of the most