• Government bodies
• Non- Profit organizations (NGOs)/ World Health Organization (WHO)
• Competitors/ Other large mining concerns or companies operating in South Africa
• Pharmaceutical companies
• National Union of Mine Workers
• Financial Institutions
• Shareholders
• The general community Pros-
1) Prevented further operating loss and increased productivity.
2) Bright future as government started national strategic plan to combat HIV/AIDS.
3) By adopting the strategy, the company achieves trust and commitment from ethical minded shareholders.
4) It got good response from WHO, Global business council for HIV/AIDS and other NGOs, this makes the company a socially responsible organization in Global business.
5) It became a trend setter for other major companies operating in South Africa, thus gaining a goodwill among other companies Cons-
1) This program had spiralling costs for the company as the distribution of the medicines remained high.
2) It was unable to determine if its efforts are making a difference in underlying problem as one third of those receiving treatment dropped out.
3) Harsh working conditions worsened the medication effect and its side effects.
4) Migrant workers were more prone to get the disease and spread the disease in their respective villages.
5) Initial Criticism from the government and political leaders. Recommendations to company concerning HIV/AIDS policy:
1) Make the process confidential to avoid fear of stigmatization
2) Focus on entire community
3) A mutual agreement should be adopted and
References: Demacarty,P (2009). Financial Returns On Corporate Social Responsibility and the Moral Freedom and Responsibility of Business Leaders, Business and Society Reviewed, Vol 114, Issue 3, pp 393-433 Daniel, J.D., Radebaugh, L.H. & Sullivan, D.P. (2013). International Business: Environments and Operations. (14th ed). Harlow: Pearson Education Limited. p.135