HEALTH AND BEHAVIOR Prevalent research, popular literature, and common sense, all indicate that living a healthier lifestyle extends the life-span and the overall quality of life for the average human being. One lifestyle change that can be readily implemented is drinking red wine daily and in moderation. It has been shown that societies in which red wine consumption is prevalent tend to experience lower levels of heart disease and coronary related deaths (Szmitko & Verma, 2005). Yet, given the predominance of this conclusion, why do many people refuse to modify their behavior and behavior patterns to conform to the principles of a healthier lifestyle?
While there are many explanations, and each in its own right is valid, there seems to be a rational blind spot on the part of individuals who live an unhealthy lifestyle, to persist in harmful behaviors, even though it runs counter to common sense—or what some researchers refer to as experienced based knowledge. If, as Witt, VenDerHeyden, and Gilbertson stipulate, “Behavior is a function of the person interacting with the environment…”(2004, p.363), then rationally blind behavior such as: smoking, eating an unhealthy
References: Constellation Wines U.S. (2005, October 25th). Constellation Wines U.S. Releases Results of Landmark Consumer Study. Retrieved March 18, 2009, from http://www.cwinesus.com/pdf/genome.pdf Peng Red Wine Basics. (2009). The Wine Cellar (online). Retrieved March 06, 2009, from: http://www.winecellartexas.com/ Interesting percent20Stuff/Basic percent20Red percent20Wine.pdf Red wine: nature’s source for resveratrol and polyphenols. (2009). Smart Publications. Retrieved March 18, 2009, from http://www.smart-publications.com/anti-aging/resveratrol_red_wine.php Szmitko, P The Exercise Prescription. (2005). Post Graduate Medicine 117(4), 51, 1p. University of California - Los Angeles (2008, November 23). How Red Wine Compounds Fight Alzheimer 's Disease. ScienceDaily. Retrieved March 30, 2009, from http://www.sciencedaily.com /releases/2008/11/081121092454.htm Wade, N Why red wine is healthier. (2001). BBC news. Retrieved March 17, 2009, from http://news.bbc.co.uk/ 2/hi/health/1719675.stm Witt, J.C., VanDerHeyden, A.M., & Gilbertson, D