Heavenly Hands Funeral Services Case Study

Executive Summary
Ceremonial practices around death are leaving a growing segment of the population feeling poorly served. This plan outlines the strategy by which the Heavenly Hands Funeral Services will define and dominate a new category of funeral provider in the country.
Establishment of the Heavenly Hands Funeral Services will provide the country with a way for people to celebrate the life of the individual when it ends and for the living to gather social support to bring closure and move ahead with their lives. Its cornerstone will be the use of a reception area for social gatherings after the funeral that will foster human connection and uplifting remembrance. This is the way the aging segment of Baby Boomers is showing it prefers.
In order to achieve this, the Business will create facilities that bring families and communities together in a way that celebrates the life of the deceased and renews bonds of social support.
Digitized photos and films of the deceased will be available in the reception room and on our website.
These efforts will be supported by a publicity campaign in order to be the first in people's minds with this new category of funeral provider. Heavenly Hands Funeral Services, "Where your memories remain." Mission The mission of the Heavenly Hands Funeral Services is to bring people together to celebrate life when it ends and to move on with living. The business will have facilities that bring families and communities together to remember the life of the deceased and renew bonds of social support. The business's facilities will provide death care and information, options and innovative funeral service care that will recognize and utilize all our available
Sociologists and anthropologists note that death rituals such as wakes, funerals and burials are important ways of acknowledging that death has really occurred. This is necessary so people can move toward completing the grief process by coming to acceptance. According to the Batesville Casket Company, "The funeral is about mental health and healing."
• Social support. Sociologists also say that these rituals help resolve guilt, anger and relationships. It's common for people to have feelings of regrets for what they did or didn't do during the deceased individual's life. For those attending the funeral, and especially for those choosing the kind of funeral to have, it's the last opportunity to do the right thing for the deceased. The funeral is also a time to gather social support for the survivors. Social support can reduce stress and solve practical problems. When someone dies, it leaves a whole in the fabric of a social system that needs to be