Preview

Hero Honda

Good Essays
Open Document
Open Document
29377 Words
Grammar
Grammar
Plagiarism
Plagiarism
Writing
Writing
Score
Score
Hero Honda
PROFILE

A rich background of manufacturing high value, reasonably priced products; an uncompromising pursuit of the goals to attain quality along with customer satisfaction; the resulting affinity in working cultures - brought the world's largest manufacturer of motorcycles in collaboration with the world's largest bicycle manufacturer, bringing forth a market leader. Honda Motor Company of Japan and the Hero Group entered a joint venture to setup Hero Honda Motors Limited in 1984.
The joint venture between India's Hero Group and Honda Motor Company, Japan has not only created the world's single largest two wheeler company but also one of the most successful joint ventures worldwide.
During the 80s, Hero Honda became the first company in India to prove that it was possible to drive a vehicle without polluting the roads. The company introduced new generation motorcycles that set industry benchmarks for fuel thrift and low emission. A legendary 'Fill it - Shut it - Forget it' campaign captured the imagination of commuters across India, and Hero Honda sold millions of bikes purely on the commitment of increased mileage.
Over 20 million Hero Honda two wheelers tread Indian roads today. These are almost as many as the number of people in Finland, Ireland and Sweden put together!
Hero Honda has consistently grown at double digits since inception; and today, every second motorcycle sold in the country is a Hero Honda. Every 30 seconds, someone in India buys Hero Honda's top -selling motorcycle – Splendor. This festive season, the company sold half a million two wheelers in a single month—a feat unparalleled in global automotive history.
Hero Honda bikes currently roll out from its three globally benchmarked manufacturing facilities. Two of these are based at Dharuhera and Gurgaon in Haryana and the third state of the art manufacturing facility was inaugurated at Haridwar, Uttrakhand in April this year. These plants together are capable of producing out 4.4

You May Also Find These Documents Helpful

  • Powerful Essays

    Motorcycles top the charts of two wheelers with Hero Honda being the key player. Bajaj by far is the number one manufacturer of three wheelers in India.…

    • 3029 Words
    • 13 Pages
    Powerful Essays
  • Good Essays

    India is the second largest producer of two-wheelers in the world. In the last few years, the…

    • 2474 Words
    • 10 Pages
    Good Essays
  • Powerful Essays

    Hero Honda Strategy

    • 1732 Words
    • 7 Pages

    In 1983, Hero Cycles of India signed an agreement with Honda Motor Corporation, forming Hero Honda. This agreement, between an Indian firm that got its start making bicycle parts, and the world’s largest motorcycle manufacturer, marked Honda’s entrance into the Indian market for motorized two-wheeled transportation. While the country was already crowded with competitors such as Suzuki, Yamaha, LML and Kinetic, Honda’s executives and Hero’s founder and CEO, Brijmohan Lall Munjal, saw significant potential in the Indian two wheeled market.…

    • 1732 Words
    • 7 Pages
    Powerful Essays
  • Good Essays

    Hero Honda Marketing Mix

    • 2252 Words
    • 10 Pages

    of the group companies are the world’s largest manufacturers of twowheelers (Hero Honda) and bicycles (Hero Cycles)…

    • 2252 Words
    • 10 Pages
    Good Essays
  • Satisfactory Essays

    Hero Honda’s mission is to strive for synergy between technology, systems and human resources, to produce products and services that meet the quality, performance and price aspirations of its customers. At the same time maintain the highest standards of ethics and social responsibilities.…

    • 687 Words
    • 3 Pages
    Satisfactory Essays
  • Good Essays

    Hero Cycles Industry

    • 629 Words
    • 3 Pages

    Hero group was started by the four Munjal brothers, hailing from a small town called Kamalia, now in Pakistan in the year 1944 by establishing bicycle spare parts business in Amritsar. After independence and partition of India, they moved to Ludhiana and started a bicycle unit called Hero Cycles in 1956. By 1975, Hero cycles became the largest bicycle manufacturer in India. In 1984, Hero group joined Honda Motors of Japan to create Hero Honda Motors Limited which soon became one of the market leader in motor-cycle sales in India. In 1986 Hero Cycles Limited entered the Guinness Books of World Records as the largest bicycle manufacturer in the world. It has a 48% market share in the Indian bicycle industry. Annual sales volumes of over 4.8 million makes it the largest bicycle manufacturer in the world. Hero Cycles rolls out around 18,500 units every day.…

    • 629 Words
    • 3 Pages
    Good Essays
  • Good Essays

    Hero Honda Demerger

    • 267 Words
    • 2 Pages

    A 26-year-old partnership between Japan’s Honda Motor and India’s Hero Group ended on Thursday. Announcing the break-up of joint venture company Hero Honda Motors Ltd (HHML), Pawan Munjal cited changing market dynamics coupled with ambitions of growing beyond India as the two compelling reasons for the split.…

    • 267 Words
    • 2 Pages
    Good Essays
  • Good Essays

    Atlas Honda

    • 2103 Words
    • 9 Pages

    The company also manufactures various hi-tech components in-house in collaboration with leading parts manufacturers like Showa Atsumitech, Nippon Denso and Toyo Denso. Honda motorcycles are by far the largest selling motorcycles in the country with an unmatched reputation for high quality, reliability and after-sales-service.…

    • 2103 Words
    • 9 Pages
    Good Essays
  • Powerful Essays

    Motorcycle and Hero Honda

    • 4785 Words
    • 20 Pages

    Hero MotoCorp formerly Hero Honda is a motorcycle and scooter manufacturer based in India. Hero Honda started in 1984 as a joint venture between Hero cycles of India and Honda of Japan. The company is the largest two wheeler manufacturer in India. The 2006 Forbes 200 Most Respected companies list has Hero Honda Motors ranked at 108.…

    • 4785 Words
    • 20 Pages
    Powerful Essays
  • Satisfactory Essays

    Honda is an excellent company in terms of its remarkable ability in entering the automobile market and becoming one major player in the industry. Honda started its business in motorcycle business before entered the automobile industry in 1962. Japan automobile industry at that time has a high entry barrier especially in the form of competition and economies of scale. Honda was a new comer and there were two strong players in the Market; Toyota and Nissan. Moreover, the exit barrier of the Industry was also high since automotive industry involves a large investment. Overall, the industry had a high risk but also had high potential profit. Despite these conditions, Honda succeeded entering the market.…

    • 612 Words
    • 3 Pages
    Satisfactory Essays
  • Good Essays

    Hero Motorcop has its business in the field of manufacturing of two wheelers and sales .It was started in 1984, consistently maintaining its position as the no.1 two wheeler company in the world for 11th consecutive year. Over 41.7 million two wheelers sold, and has a combined capacity of 6.35 million units .It has 17 different products across 100cc, 125cc, 150cc, 225cc and scooter category.…

    • 701 Words
    • 3 Pages
    Good Essays
  • Satisfactory Essays

    Hero Honda Split

    • 436 Words
    • 2 Pages

    The rising differences between the two partners gradually emerged as an irritant. Differences had been brewing for a few years before the split over a variety of issues, ranging from Honda's reluctance to fully and freely share technology with Hero (despite a 10-year technology tie-up that expires in 2014) as well as Indian partner's uneasiness over high royalty payouts to the Japanese company. Another major irritant for Honda was the refusal of Hero Honda (mainly managed by the Munjal family) to merge the company's spare parts business with Honda's new fully owned subsidiary Honda Motorcycle and Scooter India (HMSI)…

    • 436 Words
    • 2 Pages
    Satisfactory Essays
  • Powerful Essays

    atlas honda

    • 1666 Words
    • 15 Pages

    By Ahmad Raza Asad Shoaib Awais Musawar Hamza Sahi Usman Rashid 1 Industry Analysis • Motorcycle Industry estimates show that last year a total of over 750000 motorcycles were sold in the country • The industry has been experiencing a healthy growth rate of around 30% per year for the past 4-5 years. • Pakistan came at number seven with a production of 750,000 units of motorcycles constituting to 2% of the global total. 2 Market Share of Motorbike in Pakistan 3 Company Profile • Atlas Honda Limited is a joint venture between the Atlas Group and Honda Motor Co Japan. •…

    • 1666 Words
    • 15 Pages
    Powerful Essays
  • Powerful Essays

    Hero Honda

    • 9439 Words
    • 38 Pages

    and drive out in the vehicle of your choice, the market of two-wheelers in India has come a…

    • 9439 Words
    • 38 Pages
    Powerful Essays
  • Good Essays

    Hero Honda Motors (India) Ltd. is the World's biggest manufacturer of motorcycles (by quantity). Starting as a bicycle company, it set up a 50/50 joint venture, set up in 1984 with Honda Japan, to manufacture and sell motorcycles in India. Honda brought in the technological know-how, and Hero the India presence, and the local manufacturing ability.…

    • 7212 Words
    • 29 Pages
    Good Essays

Related Topics