Case Analysis
Executive Summary
Hewlett Packard (HP) is an American multinational information technology corporation that was founded by Bill Hewlett and Dave Packard. HP operates in many countries around the world. They provide services to a wide variety of consumers. HP provides hardware and software to small and medium-sized businesses (SMBs), and large enterprises. Some of their products include a line of printers, software and cloud products, digital cameras, scanners, tablet and pocket computers, mobile phones, calculators, desktop and personal computers, notebooks, disk drives, and other storage devices. Throughout the years, HP has endured many mergers, acquisitions, buyouts, layoffs, and many other challenges. Also, a lack of strategy and innovation has caused a record of poor performance. These factors have had a major impact on HP and they’re beginning to lose their competitive advantage. Competitive advantages help companies differentiate themselves from their competitors, and this is what it takes to survive in a competitive environment. According to the company’s website, HP believes that sustainability is the key to helping them lead in key markets. In addition, HP has had a hard time retaining key employees and a high turnover within the top management team. Within a decade, HP has been led by several CEOs: Carly Fiorina, Mark Hurd, and Leo Apotheker. Meg Whitman, the current president and CEO at HP, is making an effort to create a new vision, promoting the revitalization in organizational performance, and encouraging employees to revert back to the ‘HP Way’. The HP Way reflects core values and the way performance is delivered. This concept consists of five principles: 1.) pursuing opportunities that are consistent with making a technical contribution; 2.) delivering superior performance; 3.) achieving the best results when you get the right people, trusting them, giving them