One of the main issues in this case is regarding the safety testing for the new battery. From a legal perspective, Tri-Star was not required to perform safety testing according to Canadian law and the President confirmed this by consulting the legal department at Tri-Star. By bypassing the safety testing, Tri-Star did not commit an illegal act and the …show more content…
By omitting the safety testing, the President’s assumptions of good consequences were that Tri-Star would uphold its market lead and she would not have to order layoffs as the improved battery would be released to the market faster. This would also allow her to keep her executive position and fulfill the company’s overall goal, which was to continue to make a profit. However, the president did not consider the ill consequences of failing to perform safety testing, which resulted in the banning of Tri-Star phones from flights and the frustration of consumers worldwide. It is reasonable to expect that Tri-Star would now suffer from a loss of market share, a loss of revenues which would result in layoffs, and an overall loss of trust among consumers. By not weighing the good and bad consequences equally and fairly, the president acted in an unethical