How to Increase Store Sales
Tips to Increase Retail Sales
What to do When Sales Slump
From Shari Waters, former About.com Guide
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* Retail Sales Techniques * Retail Store * Sales Management * Advertising Tips * How to Increase Sales
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See More About * increasing retail sales * pricing strategies * inventory control * marketing ideas
Whether it's due to forces beyond our control, seasonal sales or a decline in foot traffic, many retailers will experience a slump in sales at some point. The following are a few simple ways you and your staff can improve your retail sales.
Advertise More - Just when you may think it's time to cut back the marketing dollars, you should probably be advertising more. It is wise to increase marketing efforts during slower sales periods because there is more competition and fewer consumer dollars. Considernewspaper ads, magazines, specialty publications and other forms of marketing.
Generate a Buzz - Whenever anything noteworthy happens within your business, send a press release to the media. The idea is to grab any free coverage possible. Get involved with community events. Consider hosting classes, meetings or other networking events in your retail store. Use a uniquepromotional event to generate a buzz about your business.
Examine Your Pricing Strategy - When purchasing and pricing products, be sure you've considered the cost of goods and that your retail shop is able to make a profit at that price point. Your product price should be competitive, but still profitable. Ultimately, the right price is the price the customer is willing to pay for the product.
Design
What to do When Sales Slump
From Shari Waters, former About.com Guide
Ads:
* Retail Sales Techniques * Retail Store * Sales Management * Advertising Tips * How to Increase Sales
Ads
Retail Management Sciencewww.DMSRetail.comSuccess Guides for Retail Managers Exceed Revenue and Profit Targets!
Sales Management Trainingkimptonconsulting.com/trainingseminars, workshops and courses to help your company accel.
Rs. 25/ Trade, No Costswww.rksv.in/Dream-PlanAcross Cash, Futures And Options. RKSV's Dream Plan. Start Trading.
See More About * increasing retail sales * pricing strategies * inventory control * marketing ideas
Whether it's due to forces beyond our control, seasonal sales or a decline in foot traffic, many retailers will experience a slump in sales at some point. The following are a few simple ways you and your staff can improve your retail sales.
Advertise More - Just when you may think it's time to cut back the marketing dollars, you should probably be advertising more. It is wise to increase marketing efforts during slower sales periods because there is more competition and fewer consumer dollars. Considernewspaper ads, magazines, specialty publications and other forms of marketing.
Generate a Buzz - Whenever anything noteworthy happens within your business, send a press release to the media. The idea is to grab any free coverage possible. Get involved with community events. Consider hosting classes, meetings or other networking events in your retail store. Use a uniquepromotional event to generate a buzz about your business.
Examine Your Pricing Strategy - When purchasing and pricing products, be sure you've considered the cost of goods and that your retail shop is able to make a profit at that price point. Your product price should be competitive, but still profitable. Ultimately, the right price is the price the customer is willing to pay for the product.
Design