He has to start first by asking Pat the CFO to construct a budget allocation, to figure out the amount of money needed to provide for the benefit package, I believe he has to find How much of total compensation budget will be spent on salary firstly, then what percentage will be spent on benefits and other incentives.
Ben should also ask Rob vice president for HR to select a make a survey among the employee to see their opinion and aspirations for the benefits package.
Most employers do not appreciate