In the 1840’s the firm was characterised by being family owned. Therefore businesses were small and widely dispersed. Businesses were limited by the infrastructure at the time – transportation was done mainly by sea; hence it was very slow, communication was also done by the same medium, financing was basically none existent because the banks did not want to take on what seemed at the time a risky venture. If loans were given it was based on personal relationships. There was nothing to prevent price fluctuations in the market. Product technology was not developed. Government was not actively involved in the business environment.
In the 1910’s, as a result of the introduction of railways businesses began to expand and looked to vertically integrate. Mass production led to less companies being around but the ones left were much larger and were able to collude in the market; therefore government had to intervene in the market. The infrastructure now facilitated agency-principal relationship in business. The telephone drastically reduced the time spent in communicating and suppliers and distributers could keep abreast of what was happening in the market place so that they would know how to plan production so to minimise oversupply.
In the world today globalisation plays a major role. Specialists are emerging as firms no longer see the need to vertically integrate. New modes of transportation: - air travel, interstate trucking were introduced. The computer has made communication almost instant. Banks have large sums available for investment based of the firm’s ability to pay back. Changes in production technology create better quality of goods at lower costs. Government regulation increased and this changed how firms compete in the marketplace.
TRANSACTION COST DEFINITION
‘Transaction costs consist of costs incurred in the searching for the best supplier/partner/customer, the costs of establishing a supposedly ‘tamperproof’ contract, and the
References: 1. Wikipedia, the free encyclopaedia .Vertical Integration [online] .Available at