An Informative Speech is like teaching. The purpose of an informative speech is to try to teach something to the audience. The success of your speech depends on whether the audience learns what you wanted to teach them. You need to tell the audience why the information is useful and valuable. You need to make sure that the audience understands and remembers the essential information.
Some examples of an informative speech:
A teacher telling students about earthquakes
Someone telling some foreign students about the Cherry Blossom Season
A student telling people about her research
A tour guide telling people about the Tower of London
A computer programmer telling people about new software
Someone telling the audience about his hometown
A layout Speech
An layout Speech is like giving someone directions, or explaining the location of a place. It is not very common as a formal speech, but it is something you often have to when explaining to people about a town or large building. A layout speech tells the audience where things are. It may also describe there size and shape. Gestures are very important in a layout speech. In fact, this is a good chance to practice your gestures. The success of your speech depends on whether the audience can find their way round the place you have described. Will they get lost?
Some examples of a layout speech:
An interior designer explaining the layout of the new city hall
A police officer giving directions to lost tourists
A real estate agent describing the features of a new house
A receptionist helping a visitor find the conference room
A tour guide explaining the floor plan of a large art museum
A Demonstration Speech
A demonstration speech is like an informative speech because you have to teach the audience about something. However, in a demonstration speech you will not just tell the audience about something, you will also tell them how to do something. Your speech will be successful if at the