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Incentive Solutions Case Study

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Incentive Solutions Case Study
Because were often asked who we are, what we do, and how were so good at it, we thought it would be a great idea if this weeks article answered some of those questions extensively. Incentive Solutions CEO Steve Damerow sat down for an enlightening Q&A session.

Who is Incentive Solutions?

Technology making incentive rewards easy. Incentive Solutions is a 20-year-old, debt free, employee-managed incentive marketing agency that uses the cloud and Mobile Apps to manage and communicate sales incentives to in-house employees, distributor/dealer/value added resellers (VAR) utilizing three primary reward vehicles:

Group incentive travel and corporate meetings and events
Online rewards
Choice of 155 retail gift cards or prepaid VISA debit cards
Incentive
…show more content…
What does Incentive Solutions online reward technology do?

Amazon was our initial inspiration and our online catalog was designed to replace obsolete, warehouse-based rewards catalogues with the purchasing power of the internet. Remember Green Stamps? In essence, we revolutionized the industry by going from award and tenure catalogues with 1,000 items to duplicating the supplier and user experience of Amazon, Travelocity and Ticketmaster all rolled into one.

How has Incentive Solutions platform evolved?

First, we conquered the rewards mall. With our system, you can even have immediate pickup at Best Buy, Sears, and soon BassPro Shop. Then we focused on creating a marketing platform that addresses the questions of why you do incentives? and how you evaluate its effectiveness? Now we make it all available instantly on smartphones.

How does that work?

First: Imagine using a single platform to manage all the desperate marketing/HR initiatives, such as:

Host-triggered and programmed e-mail and text communication campaigns
Sales incentives: direct and dealer, distributor, channel
…show more content…
We are already 100% mobile compatible and we have two new apps coming out with SalesForce.com and Microsoft Dynamics, which will make us fully integrated with companies CRM and their social media accounts. I see the instant data from the apps as being an added benefit and boom for marketers and sales managers.

Having begun as a group travel incentive company, does Incentive Solutions still offer those services?

Everyone loves group travel recognition, such as Presidents Club trip to Cabo, Hawaii, Punta Cana. They are high-profile. The great recession of 2008-2013 made them pariahsnow they are back; strong, but different. The internet has made part of our job irrelevant, so in keeping with the times, we sell everything on an itemized, a la carte basismeaning you only pay for the expertise you need.

What are the new hot destinations?

The US dollar is up approximately 30% to the Euro in the past 12 months. In the same time, jet fuel has come down, also making travel to Europe an amazing, if short-termed, bargain. Snap it up while you can. I particularly like Ireland. The Irish people love us, there is something for everyone, and their average winter temps are higher than

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