Preview

Information Gathering and Business/ Accounting Techniques

Good Essays
Open Document
Open Document
606 Words
Grammar
Grammar
Plagiarism
Plagiarism
Writing
Writing
Score
Score
Information Gathering and Business/ Accounting Techniques
Sources of information gathering
Primary and secondary data
There are two types of data can be collected for the research, which are primary and secondary data.

Primary data
Primary data is the information collected for the specific purpose at hand. Gathering primary data might involved several approaches such as questionnaire, interview and observations.
Compare to collecting secondary data, gathering primary data is more costly and time-consumed. Therefore there will be no gathering of primary data in this research and analysis process.

Secondary data
Secondary data is the information that already exists or has been collected by a third party for another purpose. Typically, secondary data are used in the beginning to develop a plan for gathering primary data. Secondary data is used for exploratory purposes.
People usually start gathering secondary data because secondary data can be obtained more quickly and at a lower cost than primary data.
Almost all the data collected for this research and analysis report is secondary data. This is because secondary data can be gathered in lower cost and less time consumed. It is also very easy to be obtained through books and surfing the internet.

Methods used to collect data
To do this research and analysis project, collecting data is essential. The objective of this research is to evaluate company’s performance; therefore most of the data needed must be related to the company. During the evaluation process, I have also referred to some academic text and books for some guidance on accounting and business techniques.
All data that I gathered for this research and analysis project are secondary data. I have categorised the sources of these data into two categories, which is books and internets.

Books
There are some books that I referred for some guidance on accounting and business techniques which I have used in the analysis and evaluation process. Some of the books are borrowed from

You May Also Find These Documents Helpful

  • Powerful Essays

    Primary research is data and information that the business has gathered first-hand and has not been gathered before.…

    • 1723 Words
    • 5 Pages
    Powerful Essays
  • Satisfactory Essays

    To help gather the necessary information we will be conducting both primary data collection along with secondary data collection. To fulfill our need for data we…

    • 792 Words
    • 3 Pages
    Satisfactory Essays
  • Powerful Essays

    Primary research is a method where you have gathered research or data first hand. This can be done through interviews, observation, questionnaires etc.…

    • 1276 Words
    • 6 Pages
    Powerful Essays
  • Powerful Essays

    Primary data is when you collect and gather the data first hand in the form of a questionnaire, survey, telephone or interview. This data is specific to the company and did not exist beforehand. Sometimes referred to as field research.…

    • 1358 Words
    • 6 Pages
    Powerful Essays
  • Powerful Essays

    unit 10 p1

    • 1893 Words
    • 7 Pages

    Primary research is research used to collect data for a specific task. Types of primary data collection methods include Personal Observation: The observation of the respondent by a trained observer. The aim is to observe consumer responses and behaviour to a product or customer service. Personal Interviews: Face to face interview between an interviewer and the respondent at home or in shopping centres.…

    • 1893 Words
    • 7 Pages
    Powerful Essays
  • Good Essays

    Secondary data may be obtained with less time, effort and money. In addition, they may also be more pertinent to the situation at hand. Limitations would be the data is outdated, accuracy of the data is unknown, and the information may not be same, as we require.…

    • 837 Words
    • 4 Pages
    Good Essays
  • Powerful Essays

    Primary data is data which has been collected by you, which is more reliable and up to date. Secondary data has been collected from a secondary source (Other people, business etc.) so it may not be valid or up to date. "Secondary data" are data that were collected for another reason but is being re-purposed to address the need at hand. When describing the expertise of data analysts, it is not uncommon to distinguish between primary and secondary data analytics. Primary data analytics involves the ability to analyze data for the purpose by which it has been collected. Secondary data analytics involves identifying "secondary data sources" to solve a new problem and then the ability to re-purpose that data.…

    • 1419 Words
    • 6 Pages
    Powerful Essays
  • Powerful Essays

    Secondary Research: this process involves collecting data from either the originator or a distributor of primary research. In other words, accessing information already gathered, old sales reports, accounting records and many others, falls under the heading of secondary research.…

    • 1252 Words
    • 6 Pages
    Powerful Essays
  • Powerful Essays

    Hungry Jacks Research

    • 2201 Words
    • 9 Pages

    When conducting marketing research, companies try to collect two types of data which are primary and secondary data. Primary research is information that comes directly from the source and that is, potential customers. It can be made using surveys, focus groups and other methods. Secondary research involves gathering statistics, reports, studies and other data from organizations such as government agencies, trade associations and local chamber of commerce.…

    • 2201 Words
    • 9 Pages
    Powerful Essays
  • Satisfactory Essays

    Primary research is an original research method used to research information for a specific purpose in order to obtain knowledge on a subject.It is first hand,…

    • 275 Words
    • 2 Pages
    Satisfactory Essays
  • Good Essays

    Which can cost a lot of money. Collecting data can also be very time consuming, and sometimes the feedback on the research is not of any use, or may not be correct. Secondary research is data that is already collected by others, and analyzed by others. Some advantages of secondary research is the data can be found easily, and there is not much research that needs to be done. The research can costs much less than researching data…

    • 742 Words
    • 3 Pages
    Good Essays
  • Good Essays

    Primary data is first hand information an example of this is when you write an autobiography. To acquire primary data it has to come directly from the original source or from “first hand knowledge of the person referenced in the data from a first hand witness” (members.tripod.com, 2010.) On a rare occasion you can find a pure primary data a death certificate is a good example because the date of death is most likely primary.…

    • 674 Words
    • 3 Pages
    Good Essays
  • Good Essays

    Conducting a research study, all available data should be analyzed to learn more about their project. This data is usually readily available or spend to get data that has…

    • 557 Words
    • 3 Pages
    Good Essays
  • Powerful Essays

    Primary source as stated is original data. Primary source is based in facts from the time period involved and have not been filtered through interpretation or evaluation. Therefore, primary sources is considerate the root of original materials on which other research is based, the first formal appearance of results in physical, print or electronic format. Primary sources present original ideas and thoughts, report a discovery, or conduct new information.…

    • 1187 Words
    • 5 Pages
    Powerful Essays
  • Good Essays

    Secondary analysis is the “analysis of data by researchers who will probably not have been involved in the collection of those data, for purposes that in all likelihood were not envisaged by those responsible for the data collection” (Bryman & Bell, 2011). Secondary research, included online desk research and official documents, is the main methodology used in the business study.…

    • 381 Words
    • 2 Pages
    Good Essays