GROUP DETAILS
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INTRODUCTION
The Lakson Tobacco Company Limited, a public listed corporation, is a market leader in the area of tobacco products and also the largest tobacco exporter in Pakistan. Lakson Tobacco’s head office is located in Karachi and its four cigarette manufacturing units are situated in different parts of the country. Lakson Tobacco’s leaf division is situated in Mardan, the capital of the tobacco growing areas of Pakistan’s North West Frontier province. Lakson Tobacco provides employment to approximately 4000 individuals of whom approximately 1500 work at its leaf division during the leaf buying and processing season.
Lakson Tobacco is Pakistan’s second largest tobacco company, with an estimated cigarette volume of 29.8 billion units in fiscal year, ending 30 June, 2006, generating net revenues of approximately USD 160.5 million. Its EBITDA was USD 46.1 million in 2006 and the Company held an estimated 47% share of the growing 63 billion-unit Pakistan cigarette market. Morven Gold is the leading brand in the market with an estimated 37% market share, complemented by Diplomat and Royals. Additionally, Lakson Tobacco is the licensed manufacturer of Philip Morris International (PMI)’s Marlboro and Red & White brands in Pakistan.
On 19 January 2007 Philip Morris International (PMI) entered into an agreement to acquire a 50.21% stake in Lakson Tobacco Company Limited.
Lakson Tobacco has also been awarded the award for the top 25 companies in 1997, 1998, 1999, 2003, 2004 and 2005.
Lakson Tobacco has the following functional areas or departments: * Human Resource * Production * Marketing/ sales * Legal * Finance * Central Procurement * Information Services * Internal Control/ Audit
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HISTORY AND OBJECTIVES
Lakson Tobacco Company Limited, incorporated in