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intercultural management
Cross-Cultural Management in Practice

Cross-Cultural
Management in
Practice
Culture and Negotiated Meanings

Edited by

Henriett Primecz
Corvinus University of Budapest, Hungary

Laurence Romani
Stockholm School of Economics, Sweden

Sonja Sackmann
University of Bw Munich, Germany

Edward Elgar
Cheltenham, UK • Northampton, MA, USA

© Henriett Primecz, Laurence Romani and Sonja Sackmann 2011
All rights reserved. No part of this publication may be reproduced, stored in a retrieval system or transmitted in any form or by any means, electronic, mechanical or photocopying, recording, or otherwise without the prior permission of the publisher.
Published by
Edward Elgar Publishing Limited
The Lypiatts
15 Lansdown Road
Cheltenham
Glos GL50 2JA
UK
Edward Elgar Publishing, Inc.
William Pratt House
9 Dewey Court
Northampton
Massachusetts 01060
USA

A catalogue record for this book is available from the British Library
Library of Congress Control Number: 2011929461

ISBN 978 1 84980 407 3 (cased)
Typeset by Cambrian Typesetters, Camberley, Surrey
Printed and bound by MPG Books Group, UK

Contents vii xii xiv List of contributors
Acknowledgements
Introduction
1 Culture and negotiated meanings: the value of considering meaning systems and power imbalance for cross-cultural management Laurence Romani, Sonja A. Sackmann and Henriett Primecz
2 On the road again: culturally generic spaces as coping strategies in international consultancy
Sara Louise Muhr and Jeanette Lemmergaard
3 Dynamics of ethnocentrism and ethnorelativism: a case study of Finnish-Polish collaboration
Sampo Tukiainen
4 Exploring the culture context of Franco-Vietnamese development projects: using an interpretative approach to improve the cooperation process
Sylvie Chevrier
5 The intercultural challenges in the transfer of codes of conduct from the USA to Europe
Christoph I. Barmeyer and Eric Davoine
6 When American management system



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