Introduction to Japan tourism
1.0 Introduction
The purpose of this report is to discuss how the socio-psychological motivations can be satisfied when travel in Japan. Ten socio-psychological motivations will be explained with an example of how tourists can satisfied their motivation with purchase the tourism product.
Japan is an island nation which located in East Asia with a total area of 377,915 square kilometres. It is an archipelago of 6,852 islands and it covers by four major islands which are Kyushu, Honshu, Hokkaido and Shikoku. The meaning of the country name is ‘sun-origin’ and it makes Japan always referred to as the ‘Land of the Rising Sun’. Japan is ranked as the 11th country that compare to the world to have one of the largest population with over 127 million people. Japan’s capital - Tokyo is one of the largest population cities in the world (The World Factbook 2015). Japan preserved ikebana, calligraphy and tea ceremony as their representative traditional cultures. Travel in Japan is convenient due to their advanced infrastructures which include trains, buses, taxis, ferries and light rail. Japan’s major cities are connected by high-speed Shinkansen trains and it is known for their ‘bullet train’-a modern rail transit sign of Japan (Japan National Tourism Organization 2015).
Moutinho (2000) stated that motivation is a state of need or a condition that moves a person toward some kind of acts which it is perceived that will bring fulfilment. When motivation applies to tourism, it means what reason that moves people undergo travelling. Tourist motivation have been put into two dimensions which are ‘pull’ and ‘push’ factors and the concept is people travel because they are pushed by their internal forces and pulled by the destination attributes’ external forces (Aref 2010). Richardson and Fluker stated that push factors are the forces that excite the demand for tourism activities by pushing people away from their usual place. Pull factors are the forces that emerge as a result of
The purpose of this report is to discuss how the socio-psychological motivations can be satisfied when travel in Japan. Ten socio-psychological motivations will be explained with an example of how tourists can satisfied their motivation with purchase the tourism product.
Japan is an island nation which located in East Asia with a total area of 377,915 square kilometres. It is an archipelago of 6,852 islands and it covers by four major islands which are Kyushu, Honshu, Hokkaido and Shikoku. The meaning of the country name is ‘sun-origin’ and it makes Japan always referred to as the ‘Land of the Rising Sun’. Japan is ranked as the 11th country that compare to the world to have one of the largest population with over 127 million people. Japan’s capital - Tokyo is one of the largest population cities in the world (The World Factbook 2015). Japan preserved ikebana, calligraphy and tea ceremony as their representative traditional cultures. Travel in Japan is convenient due to their advanced infrastructures which include trains, buses, taxis, ferries and light rail. Japan’s major cities are connected by high-speed Shinkansen trains and it is known for their ‘bullet train’-a modern rail transit sign of Japan (Japan National Tourism Organization 2015).
Moutinho (2000) stated that motivation is a state of need or a condition that moves a person toward some kind of acts which it is perceived that will bring fulfilment. When motivation applies to tourism, it means what reason that moves people undergo travelling. Tourist motivation have been put into two dimensions which are ‘pull’ and ‘push’ factors and the concept is people travel because they are pushed by their internal forces and pulled by the destination attributes’ external forces (Aref 2010). Richardson and Fluker stated that push factors are the forces that excite the demand for tourism activities by pushing people away from their usual place. Pull factors are the forces that emerge as a result of