Lowe's Holoroom Research Paper
One of the benefits of Lowe’s Holoroom is that economically, the Using of 3-D content can provide big cost savings, and create an integrated asset management system for product content. Instead of having separate photographs for different uses, one can change 3-D models and modify them as needed. Having access to 3-D models that can be revamped for any platform, can allow you to repurpose them into any kind of experience that you want. Most customers shopping for these types of products have difficulties imagining the pieces would fit together in their real life kitchens or bathrooms. The Holoroom helps the customer see what the finished project could look like and it gives the customer confidence to purchase. A negative side to this invention
is that the customer can’t operate it themselves. Although it makes things easier by visualizing, it can be of inconvenience to get a retail salesperson to come help you. It can be of harm to the customer as the store doesn’t have restriction on use of the Oculus. This can be a problem as people are prone to becoming addicted to living in that world.
2d.To give the experience of choosing your design and trying it out before going home, Lowe’s holoroom combines an iPad, that is kept in the store, a kitchen and bathroom design app with an Oculus for virtual viewing experience. when users or customers are satisfied with what they chose, designs can be transmitted to YouTube 360 to view at home with a Google cardboard, which you will receive from the store. Lowe’s Holoroom is powered by Marxent Visual commerce, the virtual products platform. Visual commerce allows Lowe’s to manage thousands of stock keeping units, as virtual 3D objects with their correlating metadata. Since it comes with the ability to occupy a 3D space with products in Lowe’s, Lowe’s shoppers can design their preferred bathroom or kitchen and actually walk into it, share it and buy the products chosen by them to turn their design into reality. There is some uneasiness about security because data is collected about your picks and choices. It’s a sensitive topic as one of the main concern today is privacy and people don’t want their data shared even if it’s for a better experience.
is that the customer can’t operate it themselves. Although it makes things easier by visualizing, it can be of inconvenience to get a retail salesperson to come help you. It can be of harm to the customer as the store doesn’t have restriction on use of the Oculus. This can be a problem as people are prone to becoming addicted to living in that world.
2d.To give the experience of choosing your design and trying it out before going home, Lowe’s holoroom combines an iPad, that is kept in the store, a kitchen and bathroom design app with an Oculus for virtual viewing experience. when users or customers are satisfied with what they chose, designs can be transmitted to YouTube 360 to view at home with a Google cardboard, which you will receive from the store. Lowe’s Holoroom is powered by Marxent Visual commerce, the virtual products platform. Visual commerce allows Lowe’s to manage thousands of stock keeping units, as virtual 3D objects with their correlating metadata. Since it comes with the ability to occupy a 3D space with products in Lowe’s, Lowe’s shoppers can design their preferred bathroom or kitchen and actually walk into it, share it and buy the products chosen by them to turn their design into reality. There is some uneasiness about security because data is collected about your picks and choices. It’s a sensitive topic as one of the main concern today is privacy and people don’t want their data shared even if it’s for a better experience.