Map The Supply Chain Paper 12
Map the Supply Chain Paper
Yakeline Alvarez
MKT 421
December 22, 2014
Ronald Stirpe
Map the Supply Chain Paper
Supply Chain is very important for the economic system. The supply chain is described as complete set of firms and facilities as well for logistics in producing materials, finished products, and distribution. The following paper will map the supply chain of Starbucks, a roaster, marketer, and retailer specialty coffee known worldwide. Starbucks has seen a huge growth over the last years. The supply chain for Starbucks is explained in detail that describes the manufacturer, distribution, and retail.
Manufacturer
Starbucks manufacturing goods are important for the company. The merchandise on the shelves, their furniture, employee’s uniforms, and how the products are made. Starbucks is committed to sell the finest coffees and coffee beverages. For Starbucks, it is important that they purchase green coffee beans from various regions and custom roast them to their standards. Starbucks manufacturing goods also consist of dairy products that support the needs of the company. In addition, Starbucks also works with sources that manufactures food products such as pastries, sandwiches that are sources from national, regional, and local. Not to mention also a broad range of products such as cups and cutlery from manufactures that meet the company’s manufacturing and distribution operational needs.
Under the direction of Starbucks operations, the supply chain for their manufacturing may include.
Planning product mix and materials
Ensure they meet compliance to their coffee standards
Sources raw material from coffee-producing regions
Create branding to their custom roast standards
Ships to distributor
Starbucks manufacturing sources are carefully hand selected with the partnership with Conservation International and Coffee and Farmer Equity (C.A.F.E.) promoting social, environmental, and economic standards.
Distributor
Another important factor for Starbucks is
Yakeline Alvarez
MKT 421
December 22, 2014
Ronald Stirpe
Map the Supply Chain Paper
Supply Chain is very important for the economic system. The supply chain is described as complete set of firms and facilities as well for logistics in producing materials, finished products, and distribution. The following paper will map the supply chain of Starbucks, a roaster, marketer, and retailer specialty coffee known worldwide. Starbucks has seen a huge growth over the last years. The supply chain for Starbucks is explained in detail that describes the manufacturer, distribution, and retail.
Manufacturer
Starbucks manufacturing goods are important for the company. The merchandise on the shelves, their furniture, employee’s uniforms, and how the products are made. Starbucks is committed to sell the finest coffees and coffee beverages. For Starbucks, it is important that they purchase green coffee beans from various regions and custom roast them to their standards. Starbucks manufacturing goods also consist of dairy products that support the needs of the company. In addition, Starbucks also works with sources that manufactures food products such as pastries, sandwiches that are sources from national, regional, and local. Not to mention also a broad range of products such as cups and cutlery from manufactures that meet the company’s manufacturing and distribution operational needs.
Under the direction of Starbucks operations, the supply chain for their manufacturing may include.
Planning product mix and materials
Ensure they meet compliance to their coffee standards
Sources raw material from coffee-producing regions
Create branding to their custom roast standards
Ships to distributor
Starbucks manufacturing sources are carefully hand selected with the partnership with Conservation International and Coffee and Farmer Equity (C.A.F.E.) promoting social, environmental, and economic standards.
Distributor
Another important factor for Starbucks is