The media’s role in political affairs is especially important: They have the power to make or break a candidate. They can vilify a candidate or make him/her likeable. News media networks affect the public’s interest in politics by showing the people what they want them to see. Even if there are many issues in a campaign, the media will focus on the one they consider to be the most important, and other issues can be completely ignored. Given that general public cannot make clued-up decisions on public policy issues if the news on which they rely is deformed, it is obviously essential that TV news broadcasts and other media be just and impartial. However, there has always been much discussion about the so- called “media bias”. Is the media biased? Of course…but towards whom? The media can be biased towards both liberals and conservatives. Some conservatives argue that liberal journalists tend to attach their own liberal beliefs in the news they report, while liberal journalists insist that what they report in the news is
The media’s role in political affairs is especially important: They have the power to make or break a candidate. They can vilify a candidate or make him/her likeable. News media networks affect the public’s interest in politics by showing the people what they want them to see. Even if there are many issues in a campaign, the media will focus on the one they consider to be the most important, and other issues can be completely ignored. Given that general public cannot make clued-up decisions on public policy issues if the news on which they rely is deformed, it is obviously essential that TV news broadcasts and other media be just and impartial. However, there has always been much discussion about the so- called “media bias”. Is the media biased? Of course…but towards whom? The media can be biased towards both liberals and conservatives. Some conservatives argue that liberal journalists tend to attach their own liberal beliefs in the news they report, while liberal journalists insist that what they report in the news is