Short Background of the Case
Metropolitan Housing Project Company (MHPC) was formed in 1982 to develop real estate properties for sale to the public. Their first project is the development of real estate property in Lagunaville, Laguna, which is found near the University of the Philippines campus in College, Laguna. Mr. Roy Roxas, the Project Manager since 1987, prepared a 3-year plan for the period of 1989-1991.
Problem Statement
On March 1987, when Mr. Roy Roxas was assigned as the project manager of Metropolitan Housing Project Company (MHPC), the company had been performing poorly given that their cash balance was merely Php 110,755 and in comparison, its liabilities amounted to Php 13.75 million. Mr. Roy Roxas plans to improve the performance level of the company through his four-point objective in his 3-year plan.
These four objectives are: (1) to settle all the liabilities relative to the project, (2) to increase the cash balance to Php. 2.348 million, (3) to complete site development and, (4) to sell all residential lots. Along with these objectives are several assumptions made. With the company depending solely on cash inflows for the success of its project in the span of three years, the company has no clear plans to attain these objectives. Which brings us to the question: What should the company do to attain the said objectives?
The economy’s poor performance reflected the tyrannical rule of Marcos in the past years. Recent years have shown slight improvement although the economy is still suffering at 1988. With the present market situation and his company’s financial status, his objectives may not be attained. Furthermore, the multitude of assumptions he made makes the project more uncertain. It is also a concern that Mr. Roy Roxas who has only been a project manager for roughly two years may not have full knowledge regarding the operations of the company nor the present market situation.
Areas for