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MGMT 2008 Communication Essay

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MGMT 2008 Communication Essay
Name: Riqul Riddle
ID#: 310101849
Topic: Communication Case Study 11.1 Sea Pines

Questions:

1. What barriers to effective communication exist in this case?
2. How would you overcome or minimize each of these barriers?

Communication is essential for people to share information there are eight essential steps to this process they are; Sender, encoding, message, channel, receiver, decode the message, noise and feedback. Having reviewed the Sea Pines case study which focuses on the seventh step in the communication process namely noise or barriers to communication there were two major barriers to effective communication identified. The major barriers to communication are selective perception, and emotions. Effective communication; according to BusinessDictionary.com, is defined as a two way information sharing process which involves one party sending a message that is easily understood by the receiving party. In this case the fisher men in the coastal town of Sea Pines Maine were suffering from major lobster kills which they perceived to be caused by the effluents from the Sea Pines sewage plant. A formal meeting was held as a consultation on the aggravating matter which is an Interpersonal means of communication, oral communication. Tom Stone the engineer of the Sea pines Sewage plant was invited to the meeting to shed light on the matter but at this meeting there were two major noise factors or barriers to communication identified in this case that caused miscommunication and leave everyone upset and dissatisfied at the meeting.

Selective perception is when the receiver chooses to see or hear based on their moods motivation or interest. In this case the fisher men believed that the dumping of the sewage in the harbor is causing the major lobster kills and the Sea Pines sewage plant engineer Mr. Stone not doing anything to curtail the problem. The fisher men just want the Sea Pines Sewage plant to stop dumping their sewage in the harbor. This is

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