Mobinil
Mobinil
About Mobinil
It is owned by large multinational successful organizations: France telecom & Sawiris enterprises ORASCOM
It is the first company started telecommunication in Egypt. It offers a range of mobile phones & services.
It keeps up with advances in technology and it continues in innovating new products & offers.
It is the market leader in Egypt with more than 30 million customers.
It provides customers with a high-quality products &/or services in low price.
It has the highest market share & market growth.
Mobinil Vision
Become the preferred communications service provider in Egypt.
Mobinil Mission
Providing the best costumer experience, being a desired employer, creating value for our shareholders and proudly contributing to the development of our country.
Swot Analysis:
Strengths:
1. Market leader.
2. Use of an effective research and market intelligence.
3. Has a great network.
4. Has a strongly determined technical and administrative management.
5. Has large costumer base.
6. Production quality.
7. Technological skills.
Weakneses:
1. Competitive vulnerability.
2. Slow customer growth.
3. Quality concerns about franchised operations.
Opportunities:
1. Opportunity to expand all over the world.
2. Rapid changes In technology.
3. Potential of making new investments.
4. New distribution channels.
Threats:
1. Strong competitors.
2. Competitors reasonable campaigns that attract customers.
3. Probability of losing customers due to competitors services.
4. Cost of technology investment.
5. Increasing competition.
About Mobinil
It is owned by large multinational successful organizations: France telecom & Sawiris enterprises ORASCOM
It is the first company started telecommunication in Egypt. It offers a range of mobile phones & services.
It keeps up with advances in technology and it continues in innovating new products & offers.
It is the market leader in Egypt with more than 30 million customers.
It provides customers with a high-quality products &/or services in low price.
It has the highest market share & market growth.
Mobinil Vision
Become the preferred communications service provider in Egypt.
Mobinil Mission
Providing the best costumer experience, being a desired employer, creating value for our shareholders and proudly contributing to the development of our country.
Swot Analysis:
Strengths:
1. Market leader.
2. Use of an effective research and market intelligence.
3. Has a great network.
4. Has a strongly determined technical and administrative management.
5. Has large costumer base.
6. Production quality.
7. Technological skills.
Weakneses:
1. Competitive vulnerability.
2. Slow customer growth.
3. Quality concerns about franchised operations.
Opportunities:
1. Opportunity to expand all over the world.
2. Rapid changes In technology.
3. Potential of making new investments.
4. New distribution channels.
Threats:
1. Strong competitors.
2. Competitors reasonable campaigns that attract customers.
3. Probability of losing customers due to competitors services.
4. Cost of technology investment.
5. Increasing competition.