Professor
BBA 415
September 22, 2013
Monsanto
Question 1
The entire case study is about Monsanto’s desire to balances the needs and concerns of multiple stakeholders. The case examines Monsanto’s history as it shifted from a variety of chemical company to one focused on biotechnology. Monsanto has met with criticism from sources as diverse as governments, farmers, activists, customers. By keeping in mind that there is two sides of the coin one that is the prosperity and future of the company, but on the other hand environment and other stakeholders who are being involved in to the process. At this point Monsanto is one of the pioneers who successfully developed and patented presiders over genetically change crops seeds. There is no doubt that companies must operate for profit and as much of this profit the company is able to accumulate that how good company really is. In order to fulfill wants of every stockholder Monsanto’s company should not exist. It would be virtually impossible to cover and respond every complain, an argument that may arise from dissatisfaction. On the other hand businesses should be organized and run in such a way that will allow to give greater benefits for the entire societies. At this point, Monsanto company should me more involved in the any community event that company can prove and explore any potential danger and consequence of genetic food approach. The argument that genetically improved food supply can be much more available for the countries of the third world where every day hundreds of people are dying simply because of the limited access to the food supplies.
Question 3
The Monsanto’s development without any question revolutionized entire world this is a fact, but the question that arise is if we humans can and know how to use this great discovery for the greatness of humanity. As the biggest dream of every marketer to have a product that is superior above others and have advantages that nobody can