netflix
1. Introduction:
Netflix is an American provider of on-demand Internet streaming media in the United States,
Canada, Latin America, the Caribbean, United Kingdom and Ireland and a flat rate DVD-by-mail
in the United States. Netflix currently has over 20 million members streaming globally, making
in it the world 's leading internet subscription service for streaming movies and TV programmes.
For a monthly fee subscribers are able to watch an unlimited amount of films and TV episodes.
The devices available for streaming is constantly expanding, currently the list consists of 700
devices ranging from game consoles to smart phones.
Historically, this industry was focused on stand-alone brick and motor rental stores. Netflix then
offered a disruptive service where by DVDs were available through the mail. Because technology
has continued to develop the service also had to develop, and digital rentals has become the focus
of Netflix, this is done by streaming content directly to consumer 's television through broadband
connected set-top boxes, game consoles, and computers.
2. Company Profile
2.1. History of Netflix
In 1997 in Scotts Valley, California Reed Hastings and fellow software executive Marc Randolph
co-found Netflix to offer online film rentals. In 1999 Netflix launched the subscription service,
which offered unlimited rentals for a monthly subscription. A personalised film recommendation
system that was developed, it 's based on the Netflix members’ ratings and reviews and accurately
predicts choices for all Netflix members was launched in 2000.
Netflix initiated an initial public offering (IPO) in May 2002, selling 5,500,000 shares at $15.00
per share, at this stage the total number of Netflix members was 600,000. By September 2002
Netflix were mailing 190,000 discs per day to its 670,000 members. In 2006 Neflex ends the year
with 6.3 million members, up 51% from 2005. Then in
Netflix is an American provider of on-demand Internet streaming media in the United States,
Canada, Latin America, the Caribbean, United Kingdom and Ireland and a flat rate DVD-by-mail
in the United States. Netflix currently has over 20 million members streaming globally, making
in it the world 's leading internet subscription service for streaming movies and TV programmes.
For a monthly fee subscribers are able to watch an unlimited amount of films and TV episodes.
The devices available for streaming is constantly expanding, currently the list consists of 700
devices ranging from game consoles to smart phones.
Historically, this industry was focused on stand-alone brick and motor rental stores. Netflix then
offered a disruptive service where by DVDs were available through the mail. Because technology
has continued to develop the service also had to develop, and digital rentals has become the focus
of Netflix, this is done by streaming content directly to consumer 's television through broadband
connected set-top boxes, game consoles, and computers.
2. Company Profile
2.1. History of Netflix
In 1997 in Scotts Valley, California Reed Hastings and fellow software executive Marc Randolph
co-found Netflix to offer online film rentals. In 1999 Netflix launched the subscription service,
which offered unlimited rentals for a monthly subscription. A personalised film recommendation
system that was developed, it 's based on the Netflix members’ ratings and reviews and accurately
predicts choices for all Netflix members was launched in 2000.
Netflix initiated an initial public offering (IPO) in May 2002, selling 5,500,000 shares at $15.00
per share, at this stage the total number of Netflix members was 600,000. By September 2002
Netflix were mailing 190,000 discs per day to its 670,000 members. In 2006 Neflex ends the year
with 6.3 million members, up 51% from 2005. Then in
References: 7. Wall Street Journal: Starz to Split From Netflix Retrieved September 1, 2011 8 9. Ben Fritz (June 28, 2012). "Company Town". Los Angeles Times. Retrieved February, 16 2012.