Executive summary
Change is an imminent process. It is continuous and it is regenerated. It is unavoidable. Hence change is a variant that needs to be constantly monitored and coped up with. Organization’s today needs to be changed with change.Today most of the organization facing lots of problem from employees on their work .Now a days attrition rates is also increased due to the lack of growth in the company and performance appraisal to the employees. In order to extract the work from the employee, the manager have to motivate the employee and reshaped the employee best fit to the company .The Manager have to overcome certain restrictive forces in the company. In order to achieve the goal, Reinforcement theory will help the Manager to solve these issues which are facing in the company.
INTRODUCTION :
The managers of companies have to satisfy the employee needs and demand in the organizational the same time employees have to treat them equally and this help to motivate them to work hard for the organization. When the Manager plans to change the behavior of worker, first he has to shaping the behavior. One of the important ways of shaping employee's behavior is by incorporating Reinforcement theory (GORDON, 2002).
Organization need some change to face their forthcoming issues. So that changes sometime will make satisfy for some people and unlikable experience for some people. In order to overcome this