Preview

Palmolive

Satisfactory Essays
Open Document
Open Document
1411 Words
Grammar
Grammar
Plagiarism
Plagiarism
Writing
Writing
Score
Score
Palmolive
COLGATE-PALMOLIVE
Colgate-Palmolive Company (NYSE: CL) is an American diversified multinational corporation focused on the production, distribution and provision of household, into two product segments: Personal and Home Care, and Pet Nutrition, known for its toothpaste and oral hygiene products (including toothpaste and toothbrushes). Colgate-Palmolive is one of the world's largest Consumer Products companies by market share with commercial presence on six continents. Founded in 1806, Colgate-Palmolive is a $ 15.6 billion consumer products. Company that serves people around the world with well-known brands that make their lives healthier and more enjoyable.

Cont…….
Colgate sells its products in over 200 countries and territories. "Hill's" brand, it is also a manufacturer of veterinary products. The company's corporate offices are on Park Avenue in New York City. As of 2011, the company holds a staggering 44.7% global market share with its flagship toothpaste line. About half of sales came from rapidly growing emerging markets, with Latin America representing Colgate's single largest source of revenue in 2010. Oral, Personal and Home Care (86.1% of net sales, 99.1% of operating income)

CONT…….
Today, Colgate has numerous subsidiary organizations spanning 200 countries, but it is publicly listed in only two, the United States and India. Colgate-Palmolive , import their products from South Africa into the United States or Canada, china. Colgate has operations in North America, Latin America, Europe/South Pacific, and Greater Asia/Africa. The company divides its business into two product segments: Oral, Personal and Home Care, and Pet Nutrition.

History of company:

In 1806, William Colgate, started a soap and candle factory under the name of "William Colgate & Company”. Company was making a soap entirely of palm and olive oil, the formula of which was developed by B.J. Johnson in 1898. The soap was popular enough to rename their company after it .

You May Also Find These Documents Helpful

  • Good Essays

    Colgate is a player in the $7.5 billion market of oral hygiene in the United States. This market includes products that cleanse, disinfect, freshens breath and whitens teeth and Colgate has a share of that market for all these products. The competition in this market makes being innovative practically a requirement since it is difficult to encroach upon your competitors. Knowing this information, companies must also ensure that they maintain a good balance of products in this industry.…

    • 378 Words
    • 2 Pages
    Good Essays
  • Good Essays

    Proctor and Gamble

    • 831 Words
    • 4 Pages

    With such meager beginnings and at the time of inception, their product was needless to say, unpopular. Soap in the early part of the nineteenth century was not on the priority list for consumers to spend their monies on. P&G depended heavily on their candle making but as the light bulb became more popular they quickly realized that candles had become a thing of the past and quickly turned their attentions to the soap business. With a few governmental contracts and some investors, they began to invest in chemically enhancements to their mainstay product, soap. Approximately 1879, James N. Gamble, son of the founder was a trained chemist and with his abilities he had developed an inexpensive pure white, floating soap named ivory.…

    • 831 Words
    • 4 Pages
    Good Essays
  • Powerful Essays

    Everyone knows about Pearl Harbor. But we never look at the Japanese point of view. Japan had many reasons to attack America. In the 1920’s Japan’s population boomed. They had so many babies, the limited resources of food and oil in Japan couldn’t meet everyone’s needs.…

    • 1032 Words
    • 5 Pages
    Powerful Essays
  • Good Essays

    Clorox Swot Analysis

    • 422 Words
    • 2 Pages

    1 or No. 2 market share positions in their categories” (Clorox, 2016). The Company retails its products primarily through bulk retail outlets, such as grocery stores, convenient stores, and wholesale suppliers. They have been successful in creating a strong retailer relationship with Amazon, which has extremely beneficial to Clorox Company. The company’s products can be broken into four main divisions: cleaning, household, lifestyle, and International. They currently manufacture their products in 10 countries and market them in over 100 different countries. (Clorox, 2016).…

    • 422 Words
    • 2 Pages
    Good Essays
  • Powerful Essays

    Jergens Essay Example

    • 3771 Words
    • 16 Pages

    On April 5, 1882, Andrew Jergens Sr. and Charles H. Geilfus founded The Andrew Jergens Company in Cincinnati, OH. Known then as "The Jergens Soap Company" the original product was coconut oil soap, specially designed to perform in hard water. Over the years, the Company has developed into a leading competitor in the soap and cosmetics industry.…

    • 3771 Words
    • 16 Pages
    Powerful Essays
  • Good Essays

    Oral Hygiene and Colgate

    • 566 Words
    • 3 Pages

    Colgate is a manufactures of a wide range of toothpastes, toothbrushes, and mouthwashes. There are many types of Colgate which are Colgate Total, Colgate Cavity Protection, Colgate Simply White, and many others. Colgate is the first international corporation to have obtained the Malaysian Halal Certification for its toothpaste and mouthwash products sold to consumers. Colgate also is a paste or gel dentifrice used with a toothbrush as an accessory to clean and maintain the aesthetics and health of teeth.…

    • 566 Words
    • 3 Pages
    Good Essays
  • Satisfactory Essays

    Agatha Christie was born in the 1890's in England. Her father showed her to read and write. She loved it ever since and she's written books and those books got turned into movies. Her first book was published in 1920 with a character that she used in 33 other novels and 54 short stories. She is the world's best mystery authors.…

    • 255 Words
    • 2 Pages
    Satisfactory Essays
  • Powerful Essays

    Diverse employees bring a wealth of creativity, insights, and skills to their jobs; it is up to employers to recognize, cultivate, and value these contributions (Walton, Sally, 1994). Diversity is about setting a mindset of valuing the differences in people and recognizing the similarities, it is not only about achieving results. Once this way of thinking is established, the benefits of cultural diversity in the workplace tend to come naturally, (Goessl, Leigh 2008). Diversity encompasses race, gender, ethnic group, age, personality, cognitive style, tenure, organizational function, education, background and more, (Greenberg, Josh 2004)…

    • 2272 Words
    • 10 Pages
    Powerful Essays
  • Satisfactory Essays

    colgate palmolive

    • 894 Words
    • 3 Pages

    1. List and briefly discuss the changes occurring in the toothbrush category and Colgate Palmolive’s competitive position.…

    • 894 Words
    • 3 Pages
    Satisfactory Essays
  • Good Essays

    Introduction to Unilever

    • 1420 Words
    • 6 Pages

    The amalgamation of the operations of British soapmaker Lever Brothers and Dutch margarine producer Margarine Unie (a 1927 amalgamation of Anton Jurgens Margarinefabrieken N.V. and Samuel van den Bergh) made sound commercial sense, as palm oil was a major raw material for both margarines, and soaps, and could be imported more efficiently in larger quantities.…

    • 1420 Words
    • 6 Pages
    Good Essays
  • Powerful Essays

    Colgate-Palmolive has been researching and developing a superior toothbrush, the Colgate Precision, and as the Precision Product Manager I have overseen the development of the Precision from start to finish. We have been developing a technical innovation in the toothbrush industry, and with the product’s launch pending there have been several factors yet to be decided upon. With a tremendous amount of resources pooled into the development of the Precision and the recent competitive market we are launching it in, it is essential the positioning and branding of this toothbrush are executed properly. The Precision, if done successfully, should stand out as a technological breakthrough to consumers and limit cannibalization of current Colgate brand toothbrushes. Another key issue that is at play for the business is whether the Colgate Plus brand will be cannibalized following the introduction of our new toothbrush. Through analysis of the marketing mix for the Precision toothbrush, and weighing the financial benefits and costs relative to the two positioning strategies, I will address the correct course of action for the Precision toothbrush to sustain a competitive advantage in the market.…

    • 1334 Words
    • 6 Pages
    Powerful Essays
  • Better Essays

    Procter and Gamble

    • 5902 Words
    • 24 Pages

    The name P&G combines William Procter with James Gamble - Procter & Gamble. On April 12, 1837, they started producing and selling their soap and candles. On August 22, they formalized their business relationship by pledging $3,596.47 a piece. The formal partnership agreement is signed on October 31, 1837 what began in 1850 as a small, family-operated Soap and Candle Company now provides personal care of superior quality and value to consumers in 140 countries. Since 2000, the P&G president and chief executive A.G. Lafley leads community consists of nearly 98,000 people working in almost 80 countries worldwide.…

    • 5902 Words
    • 24 Pages
    Better Essays
  • Better Essays

    sunlight flakes

    • 6127 Words
    • 23 Pages

    1890s- Lever brothers, although already selling nearly 40 000 tons of Sunlight soap a year and starts expanding into Europe, America and the British colonies with factories, export businesses and plantations; still wasn’t contented of the product they have that time. External factors such as marketplace trends (customer wants and expectations) made them realize that there’s still some room for improvement for their product. Up to the end of the 19th century, washing clothes at home usually entailed the tedious task of cutting chips off of large hunks of laundry soap to use in creating sudsy water. At that time, what the customers want is a laundry soap that would be easier to use. A Monsieur Charpy employed at Lever in England developed a technology that allowed production of a very thin sheet of soap that then could be flaked.…

    • 6127 Words
    • 23 Pages
    Better Essays
  • Powerful Essays

    The amalgamation of the operations of British soapmaker Lever Brothers and Dutch margarine producer Margarine Unie made sound commercial sense, as palm oil was a…

    • 8520 Words
    • 35 Pages
    Powerful Essays
  • Powerful Essays

    election in pakistan

    • 4353 Words
    • 18 Pages

    General elections were held in Pakistan on 11 May 2013 to elect the members of the 14th National Assembly and to the four provincial assemblies of Punjab, Sindh, Baluchistan and Khyber Pakhtunkhwa. Elections were held in all four provinces, the federal capital territory of Islamabad and in the Federally Administered Tribal Areas. The remaining two territories of Azad Kashmir and Gilgit-Baltistan, constituting Pakistani Kashmir, were ineligible to vote due to their disputed status.…

    • 4353 Words
    • 18 Pages
    Powerful Essays

Related Topics