Purpose: The purpose of this speech is to inform my audience about the issue of potentially paying college athletes so that they may make an informed decision themselves.
Thesis: As the popularity, and revenue continues to grow in college sports, the debate will be taken to new heights about whether or not college athletes are being exploited, and if they should be compensated monetarily.
I. (C)The National Collegiate Athletic Association (NCAA) defines amateurism as, “The conviction that people should participate in sports as a hobby (for the fun of it) rather than for money.” The NCAA mandates that all college athletes maintain this level of amateurism while in college, however, college sports have never been more of a cash cow than right now. Both ratings and revenue are at peaks never seen before at this level. (A) So can we really call these athletes amateurs if they generate this much money? As the popularity, and revenue continues to grow in college sports, the debate will be taken to new heights about whether or not college athletes are being exploited, and if they should be compensated monetarily. (M) I conducted an interview with current UMD Athletic Director Josh Berlo to gain an expert perspective on this topic. (P) In this speech, I will explore both sides of this pressing issue and will cover topics such as, revenue, university budgets, and just how we might go about paying these athletes, or maybe, not paying them.
Transition: First, let’s explore the revenue aspect.
II. According to NCAA.com, the NCAA generated $871.6 million in revenue in 2012.
A. Where does this money come from?
1. The NCAA generates 81% of its revenue from TV and marketing rights fees.
a. Most of this comes from a $10.1 billion contract made with CBS for rights to broadcast the Division I Men’s Basketball tournament.
2. The NCAA generates 11% of its revenue from various championship series they put on at the end of each sports’ regular season