Pfizer Strageic Plan

OUTLINE FOR THE STRATEGIC PLAN

Please bullet your responses. Staple the completed assignment; do not spend any money binding the assignment. Make sure to respond to every item.

I. GETTING STARTED

A. Steps in Strategic Management Process

|Step 1 |Identify the organization’s mission, vision, and value statement |
|Step 2 |Determine the firms main business and organizational objectives |
|Step 3 |Conduct a SWOT analysis identifying the company’s strengths, weaknesses, opportunities, and threats |
|Step 4 |Construct a Competitive Profile Matrix (CPM) |
|Step 5 |Construct an External Factor Evaluation (EFE) Matrix |
|Step 6 |Construct and Internal Factor Evaluation (IFE) Matrix |
|Step 7 |Construct a Value Chain Analysis |
|Step 8 |Prepare a SPACE, BCG, TOWS Analysis, and QSPM Matrix |
|Step 9 |Use the data above to weigh alternative strategies, make strategic recommendations, develop a plan of action |
| |(implementation), and convey the ROI |
|Step 10 |Construct Contingency Plan |

B. Information and/or materials used to complete assignment • Resources used in completing the assignment are as follows: Strategic Management

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